Consumer Behavior - Softcover

Loudon, David L.; Della Bitta, Albert J.

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9780071005623: Consumer Behavior

Synopsis

Book by Loudon, David L., Della Bitta, Albert J.

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Other Popular Editions of the Same Title

9780070387645: Consumer Behavior: Concepts and Applications (McGraw-Hill Series in Marketing)

Featured Edition

ISBN 10:  0070387648 ISBN 13:  9780070387645
Publisher: McGraw-Hill Companies, 1988
Softcover