Synopsis
Overview: The 18th edition of "Crafting and Executing Strategy" represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding objectives were to inject new perspectives and the best academic thinking, strengthen linkages to the latest research findings, modify the coverage and exposition as needed to ensure squarely on-target content, and give every chapter a major facelift. While this 18th edition retains the same 12-chapter structure of the prior edition, every chapter has been totally refreshed. And the chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.
Known for its cases and teaching notes, this edition provides an "unparalleled case line up" of 28 cases. (1) 25 of the 28 cases are brand new or extensively updated for this edition, (2) The selection of cases is diverse, timely, and thoughtfully-crafted and complements the text presentation pushing students to apply the concepts and analytical tools they have read about. (3) Many cases involve high-profile companies. (4) And there's a comprehensive package of support materials that are a breeze to use, highly effective, and flexible enough to fit most any course design.
Thompson 18e, your best case scenario!
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Crafting and Executing Strategy
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Crafting and Executing Strategy
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Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts and Cases
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McGraw-Hill Education (ISE Editions), 2004
ISBN 10: 0071112200
ISBN 13: 9780071112208
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Crafting and Executing Strategy: The Quest For Competitive Advantage - Concepts and Cases (14th/Intl Edn)
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Crafting and Executing Strategy: The Quest for Competitive Advantage: Concepts & Cases - 14th Edition
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Softcover. Condition: Fair. Aus Bibliothek aussortiert; Leichte Kratzer / Abnutzungen / Druckstellen. The 18th edition of "Crafting and Executing Strategy" marks a significant revision, led by new author Margie Peteraf, who meticulously reviewed every aspect of the previous edition. The goals were to incorporate fresh perspectives and current academic insights, enhance connections to recent research, and ensure the content remains relevant and engaging. Although the structure retains the familiar 12 chapters, each has been thoroughly updated to reflect a balance between academic rigor and practical application in strategic management. This edition features an impressive lineup of 28 cases, with 25 being new or extensively revised. The cases are diverse, timely, and designed to challenge students to apply the concepts and analytical tools discussed in the text. Many cases focus on well-known companies, providing real-world context. Additionally, the edition includes a comprehensive set of support materials that are user-friendly and adaptable for various course designs. This updated resource is positioned as an essential tool for understanding strategy in a dynamic environment. Seller Inventory # 3d187a03-b916-42b8-9f5a-58acea71783c
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Crafting and Executing Strategy: The Quest for Competitive Advantage
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Crafting and Executing Strategy: The Quest for Competitive Advantage (ISE)
International EditionSeller: Basi6 International, Irving, TX, U.S.A.
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Condition: Brand New. New.SoftCover International edition. Different ISBN and Cover image but contents are same as US edition.Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Seller Inventory # ABEOCT25-377987
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Crafting and Executing Strategy
Published by
The McGraw-Hill Company, 2004
ISBN 10: 0071112200
ISBN 13: 9780071112208
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Crafting and Executing Strategy
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ISBN 10: 0071112200
ISBN 13: 9780071112208
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Crafting and Executing Strategy
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ISBN 10: 0071112200
ISBN 13: 9780071112208
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