Service Management: Operations, Strategy, and Information Technology - Hardcover

Fitzsimmons, James A.; Fitzsimmons, Mona J.

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9780071214575: Service Management: Operations, Strategy, and Information Technology

Synopsis

This text is perfect for a course called Service Management, Service Operations Management, or the Operations Management course where the professor wants to heavily focus on service examples (vs manufacturing). It is the best selling text in this market and includes fantastic and current examples from the field of technology.

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