Items related to Consumer Behavior: Building Marketing Strategy (McGraw-Hill/...

Consumer Behavior: Building Marketing Strategy (McGraw-Hill/Irwin Series in Marketing) - Hardcover

Hawkins, Del I.; Coney, Kenneth A.

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9780071214698: Consumer Behavior: Building Marketing Strategy (McGraw-Hill/Irwin Series in Marketing)

Synopsis

Excellent book that gives strategies for marketing. If you want to know more about marketing or increasing sales, this book will definitely help you.

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