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Consumer Behavior: Building Marketing Strategy, 11th Edition (International Edition)

 
9780071288415: Consumer Behavior: Building Marketing Strategy, 11th Edition (International Edition)
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Del is C. H. Lundquist Professor of Marketing and Chair of the Marketing Department at the University of Oregon

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  • PublisherMcGraw-Hill/Irwin
  • Publication date2010
  • ISBN 10 0071288414
  • ISBN 13 9780071288415
  • BindingAudio CD
  • Number of pages778
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Published by The McGraw-Hill Company (2010)
ISBN 10: 0071288414 ISBN 13: 9780071288415
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