Net Privacy: A Guide to Developing & Implementing an Ironclad ebusiness Privacy Plan - Hardcover

Erbschloe, Michael; Vacca, John R.

Hardcover

ISBN 10: 0071370056 ISBN 13: 9780071370059

Publisher: McGraw-Hill, 2001

Synopsis

Ensure corporate privacy online with this step-by-step guide Whether your company needs to safeguard your customers’personal information, or keep e-intruders from accessing company secrets, your organization must have an effective, organization-wide privacy plan. NET PRIVACY shows you how to design and implement one. Authors Michael Erbschloe and John Vacca, two acknowledged experts on the subject, explore in-depth the key privacy issues that lead to the breakdown of e-businesses. Then they walk you through the steps necessary for developing, implementing, and managing a proven enterprise privacy plan. You get clear, accessible explanations of the technology involved -- plus proven techniques for measuring the plan’s

About this title

About the Author

Michael Erbschloe is a world-renowned information technology consultant, author, and educator. The vice president of research for Research for Computer Economics, an influential technology think tank, Erbschloe has authored more than 2,200 articles for leading publications and his research work has appeared in Fortune, The Wall Street Journal, U.S. News & World Report, The Washington Post, and many others.

John Vacca is an information technology consultant and author of more than 29 books and 37 articles on topics including Internet security, programming, and systems development. Vacca previously served as the computer security specialist for NASA's space station program and the International Space Station Program. His books include Internet Security Secrets, The Cabling Handbook, - Satellite Encryption, and Virtual Reality. Vacca was also one of the security consultants for the MGM movie AntiTrust."

From the Back Cover

The First Step-by-Step Guide for Ensuring Corporate Privacy­­In Today's Wide-Open eBusiness Environment

Privacy­­more specifically the protection of privacy­­is one of today's hot-button business issues. Whether safeguarding the personal information of their customers, or keeping e-intruders from accessing vital company information, organizations have begun to realize the necessity of an effective, organization-wide privacy plan.

Net Privacy shows you how to design and implement a corporate privacy program that safeguards valuable customer and company data while protecting your ability to use that data to compete successfully. Encompassing both the business and technology sides of the privacy issue, this timely book covers:

• Strategies to mine and utilize customer data without compromising the relationship
• Problems and solutions behind business-to-business privacy issues
• Explanations of the technology behind effective privacy plans

In today's cost-conscious business environment, information is gold. Let Net Privacy­­written by two of today's most influential computer security thought leaders­­provide you with innovative solutions to address corporate data privacy concerns, and give you hands-on guidelines to establish a strong, comprehensive information protection program­­at every level of your organization.

"Organizations need to develop privacy policies that maximize the benefit of reusing information in as many ways as possible while minimizing the risks associated with potential privacy violations."

­­From the Introduction

Names, addresses, and purchase patterns of customers are legal tender, as valuable to marketers as they are to competitors. At the same time, these and other indispensable internal information are often protected behind paper-thin corporate firewalls­­barriers that stand little chance against sophisticated computer hackers looking to compromise systems and steal information.

Net Privacy shows executives, consultants, technology designers, and other decision makers how to protect information privacy in today's competitive business arena. This important book provides:

• Checklists and procedures for evaluating privacy needs
• Practical procedural steps for establishing a privacy task force
• Guidelines for combining various technologies­­from information and storage systems to data centers and Intranets­­to provide maximum protection
• A proven process for formulating privacy policies and procedures
• Examples for implementing and testing privacy procedures
• Strategies to continuously monitor and modify privacy protection in the future
• A governance framework adaptable for virtually any organization

With over 90 percent of Internet users still uncomfortable sending personal information across the Web, and savvy computer hackers regularly making headlines with high profile forays into sensitive customer and corporate records, corporate privacy is an issue that won't go away. Let Net Privacy show you how to conduct an audit to determine your organization's privacy requirements, develop policies and guidelines to ensure a successful privacy plan, then implement and monitor that plan­­ensuring privacy today, tomorrow, and well into the 21st century

Edition details

• Publisher: McGraw-Hill
• Publication date: 2001
• Language: English
• ISBN 10: 0071370056
• ISBN 13: 9780071370059
• Binding: Hardcover
• Edition number: 1
• Number of pages: 318