Creating Digital Content : Video Production for Web, Broadcast, and Cinema - Softcover

Rice, John R

Softcover

ISBN 10: 0071377441 ISBN 13: 9780071377447

Publisher: McGraw-Hill Professional, 2001

Synopsis

*A unique, complete tutorial of digital video production techniques from the experts driving the content revolution
*Coverage of datacasting, webcasting, interactive television, digital cinema, DVD and more
*Post production tutorials
*Provides an exhaustive explanation of new business models: how is anyone supposed to survive and profit in the digital content environment?

About this title

About the Author

JOHN RICE is a Senior Communication Manager at Sony and former publisher/editorial director of Videography and Corporate Television magazines.

BRIAN McKERNAN is the editor of Digital Cinema magazine and the former Editorial Director of Videography, Television Broadcast, and Government Video.

From the Back Cover

JOIN THE DIGITAL PRODUCTION REVOLUTION!

Not very long ago, there was television, film, video, and other forms of moving imagery. Now, in the Digital Era, all of this is "content," a stream of bits providing superior picture and audio quality and options for HDTV, interactivity, e-commerce, and new ways to create and consume the world's favorite forms of visual entertainment and information. The digital content creation revolution is ushering in an exciting -- and a confusing time in TV, motion-picture, and video production. A new generation of affordable digital cameras and video-recording systems is democratizing the production industry with new opportunities for talented film- and video-makers. At the same time, cable, satellite, and Internet distribution are multiplying program-distribution options. Creating Digital Content presents a series of chapters written by industry-leading experts and journalists to help you understand this exciting new era, which is impacting everyone from corporate video professionals and major movie studios to local TV stations and talented digital filmmakers.Edited by two industry experts at the forefront of the content revolution, Creating Digital Content includes chapters on:

* Digital Cinema
* High Definition (24P) Production
* Streaming Media
* Datacasting
* Webcasting
* Interactive television
* Asset Management
* DVD
* Interviews with George Lucas and James Cameron
*And much more

Along with outstanding post-production tutorials, the authors also provide in-depth explanations of the new business models, revealing must-know information on surviving and profiting in a digital content creation environment.

At a timewhen clear and accurate introductory information on the technology transitions sweeping the worlds of TV, motion-pictures, and the Web is hard to find, this is THE guidebook for surviving--and thriving--in the digital content-creation age.

Edition details

• Publisher: McGraw-Hill Professional
• Publication date: 2001
• Language: English
• ISBN 10: 0071377441
• ISBN 13: 9780071377447
• Binding: Paperback
• Number of pages: 350