Web Design Complete Reference - Softcover

Powell, Thomas A.

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9780072224429: Web Design Complete Reference

Synopsis

A comprehensive overview of Web design combines theoretical concepts with practical, real-life applications as it cover Macromedia's and Adobe's design tools, XML and XHTML specifics, new browsers, details on the Web design process, navigation theory and practice, site organization, page design, and the future of Web design. Original. (All Users)

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About the Author

Thomas Powell is the founder and principal of Powell Internet Consulting, Inc. a San Diego-based web design firm that specializes in Web research and development and site construction for high-tech companies. He developed the Web Design Certificate Program at UCSD, teaches web publishing classes and serves as senior instructor and faculty advisor in the University's Information Technology Program. He holds a Bachelor of Science from UCLA and a Master's degree in Computer Science from UCSD. Powell is the author of three books: HTML: The Complete Reference and HTML Programmer's Reference for Osborne and Web Site Engineering: Beyond Web Page Design for Prentice Hall.

From the Back Cover

The Definitive Resource on Web Design Theory and Practice

Create effective Web sites following the latest technologies and techniques. Author, instructor, and Web design guru Thomas Powell has fully revised this second edition of his highly instructive Web design and development techniques. From determining your needs and planning your site, to the nuts-and-bolts of page development with text, graphics, scripts, and multimedia, everything you'll need to know is covered in this comprehensive volume. Updated content includes extended coverage of new browsers and technologies, standards-oriented development using XHTML, CSS and XML, emerging design conventions, and the latest Web-serving approaches for speedy site delivery. Plus--work with live examples, useful links, and downloadable tools at the author's companion Web site.

  • Learn Web design techniques and solid Web development skills
  • Use site architecture to create a user-friendly environment
  • Follow real-world examples of site designs suited to a variety of needs
  • Perform site evaluations to discover hidden usability and execution problems
  • Learn how to utilize search and advanced navigation in your site
  • Add interactive features such as rollovers, navigation systems, and special page effects
  • Integrate helpful Web interface tools like pull-down menus and forms
  • Manage site delivery including usage analysis and capacity planning
  • Find a concise reference for core Web technologies such as XHTML and Cascading Style Sheets

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