International Management: Text and Cases - Softcover

Beamish, Paul W.; Etc.; Morrison, Allen; Inkpen, Andrew

Softcover

ISBN 10: 0072290722 ISBN 13: 9780072290721

Publisher: McGraw-Hill Inc.,US, 1999

Synopsis

This text focuses on how firms become and remain international in scope, and tells of their experiences as they come to grips with an increasingly competitive global environment. It is about the practice of management when a home-market perspective is not enough to achieve and sustain success.

About this title

From the Publisher

Completely new chapter (by Allen Morrison) added on Global Leadership
Current cases - every one set in the 1990s.
Cases on average are 1-12 pages shorter than in the previous edition but still very comprehensive.
Two thirds of the cases in this edition are new, with 12 favorites being carried over. More European cases from IMD and new Chinese cases from Western Ontario have been added. The new cases support the text material looking at various modes of international involvement, such as licensing, exporting, counter-trade, joint ventures, and subsidiaries.
A new co-author - Andrew Inkpen from American Graduate School of International Management, Thunderbird -has been added to this edition. This will help to broaden the variety of cases offered.
Coverage includes the latest issues and trends facing multinational enterprises from a general manager's or subsidiary manager's perspective.

About the Author

PAUL W. BEAMISH is Associate Dean – Research and a Professor in International Business at the Richard Ivey School of Business, The University of Western Ontario, London, Canada. During 1993-97 he served as Editor-in-Chief of the Journal of International Business Studies (JIBS). He is the author or co-author of over 100 publications in the international strategy area and series editor of 32 volumes of cases for China. In 1997 he was recognized as one of the top three contributors worldwide to the international strategic management literature in the previous decade. His work has also received awards from the Academy of Management, Academy of International Business, European Foundation for Management Development, and the Administrative Sciences Association of Canada. He is also the founding Director of Ivey’s Asian Management Institute.

Edition details

• Publisher: McGraw-Hill Inc.,US
• Publication date: 1999
• Language: English
• ISBN 10: 0072290722
• ISBN 13: 9780072290721
• Binding: Paperback
• Edition number: 4
• Number of pages: 624