This reader of public press articles concerns the marketing issues of the 1990s and beyond. It focuses on research, markets and consumer behaviour, developing and implementing marketing strategies, and global marketing.
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Book Description Dushkin Pub Group, 1999. Paperback. Book Condition: New. book. Bookseller Inventory # 72364009
Book Description Dushkin Pub Group, 1999. Paperback. Book Condition: New. New item. Bookseller Inventory # QX-199-90-8327008