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Synopsis
Corporate Information Strategy and Management: Text and Cases 6/e by Applegate, Austin and McFarlan is written for students and managers who desire an overview of contemporary information systems technology (IT) management. It explains the relevant issues of effective management of information services activities and highlights the areas of greatest potential application of the technology. No assumptions are made concerning the reader’s experience with IT, but it is assumed that the reader has some course work or work experience in administration or management. This text is comprised of an extensive collection of Harvard Business cases devoted to Information Technology.
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About the Authors
Robert D. Austin is an associate professor at Harvard Business School and chairs an executive program for CIOs. He is the author of numerous articles and four books on information technology management.
Warren McFarlan is the Albert H. Gordon Professor of Business Administration Harvard Business School.
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Corporate Information Strategy and Management: Text and Cases
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McGraw-Hill/Irwin (edition 6), 2002
ISBN 10: 0072456728
ISBN 13: 9780072456721
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Corporate Information Strategy and Management: Text and Cases
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Corporate Information Strategy and Management: Text and Cases, 6th Edition
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McGraw-Hill College, Boston, MA, 2003
ISBN 10: 0072456728
ISBN 13: 9780072456721
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Hardcover. Condition: Good. 6th Edition. Used Good Condition, Text appears to have highlighting. Cover has medium wear, including light to mild edge and corner wear. Binding is tight and pages are nice and crisp. Looks Good! Cover has school sticker on cover. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0072456728. ISBN/EAN: 9780072456721. Pictures of this item not already displayed here available upon request. Inventory No: 1561026763. Seller Inventory # 1561026763
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Corporate Information Strategy and Management: Text and Cases, 6th Edition
Published by
McGraw-Hill College, Boston, MA, 2003
ISBN 10: 0072456728
ISBN 13: 9780072456721
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Hardcover
Seller: a2zbooks, Burgin, KY, U.S.A.
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Hardcover. Condition: Very Good. 6th Edition. Very Good Condition, Text appears to be clean. Cover has light wear. Binding is tight and pages are nice and crisp. Edges and corners have light wear. Looks Great! Has school sticker on cover. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Business, Finance & Marketing; ISBN: 0072456728. ISBN/EAN: 9780072456721. Pictures of this item not already displayed here available upon request. Inventory No: 1561026762. Seller Inventory # 1561026762
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Corporate Information Strategy and Management: Text and Cases
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ISBN 10: 0072456728
ISBN 13: 9780072456721
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