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Afuah and Tucci’s Internet Business Models and Strategies: Text and Cases, 2e draws on research to develop and integrate a framework to help students understand factors that surround a firms performance and the central role that business models play in the face of the Internet. In the first part of the text, Afuah and Tucci explore the concepts on which Internet models rest. The second part offers cases of both Internet firms and Brick and Mortar companies that must formulate and execute successful business models and strategies.
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Book Description McGraw-Hill/Irwin, 2002. Condition: New. book. Seller Inventory # M0072511664
Book Description McGraw-Hill/Irwin. PAPERBACK. Condition: New. 0072511664 New Condition. Seller Inventory # NEW99.3019653
Book Description Condition: New. New. Seller Inventory # STRM-0072511664
Book Description McGraw-Hill/Irwin, 2002. Paperback. Condition: New. 2. Seller Inventory # DADAX0072511664
Book Description McGraw-Hill Higher Education. Soft cover. Condition: New. New, 2nd Edition .Premium quality books. Ship via FedEx, UPS, DHL. Delivery time is 3-5 biz days. Seller Inventory # 0072511664