Items related to Mass Media in a Changing World with Media World CD-ROM...

Mass Media in a Changing World with Media World CD-ROM and PowerWeb - Softcover

Rodman, George

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9780073053097: Mass Media in a Changing World with Media World CD-ROM and PowerWeb
Softcover
ISBN 10: 0073053090 ISBN 13: 9780073053097
Publisher: McGraw-Hill Humanities/Social Sciences/Languages, 2005

This specific ISBN edition is currently not available.

Synopsis

This engaging new text introduces students to the world of media through a unique structure that makes the material easily intelligible and meaningful to their lives. Each chapter is divided into three-part narrative sections: history, industry, and controversy. Mass Media in a Changing World is the story of where the media came from, why they do what they do, and why those actions cause controversies.

Each new copy of the text is packaged with a free Media World CD-ROM as well free access to PowerWeb--a unique collection of course-specific current articles, real-time news, interactive exercises and assessment tools, research links, and more!

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Other Popular Editions of the Same Title

9780072957112: Mass Media in a Changing World : History, Industry, Controversy

Featured Edition

ISBN 10:  0072957115 ISBN 13:  9780072957112
Publisher: Mcgraw-Hill (Tx), 2004
Softcover