Strategic Management: Creating Competitive Advantage with Online Learning Center access card

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9780073267210: Strategic Management: Creating Competitive Advantage with Online Learning Center access card

STRATEGIC MANAGEMENT: Creating Competitive Advantages, 3/e, by Dess, Lumpkin, and Eisner, responds to the demands of today’s rapidly changing and unpredictable global marketplace that students will face when they enter the business world. The concepts-only text provides students with a timely, rigorous, and relevant book written in an engaging manner to spur their interest and excitement. This book provides a solid treatment of traditional topics in strategic management as well as contemporary topics such as entrepreneurship, knowledge management, and e-commerce and internet strategies. Numerous applications from business practice plus sidebars (approximately six per chapter) bring key concepts to life. Instructors can create their own case volumes for use with Strategic Management 3rd Edition from a variety of source- pre-selected case packets, customizing from a recommended set which have been carefully mapped to the chapter concepts, or from the entire Primis database which features cases from Harvard, Darden, INSEAD, Ivey, and other reputable sources.

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Dess, Gregory G; Lumpkin, G.T. (Tom); Eisner, Alan
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Book Description McGraw-Hill/Irwin. PAPERBACK. Book Condition: New. 007326721X Like new. Hardly ever used. This books Ships now if ordered before 2pm CST. All pages are guaranteed to be intact. Availability of CD or DVD or other resource materials that may come with this book is not guaranteed. May or may not contain CD/DVD/Access codes or other resource materials unless specifically specified by us regardless of what some title package description may represent. Express delivery available strictly on demand. Bookseller Inventory # HML7027

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Gregory G Dess, G.T. (Tom) Lumpkin, Alan Eisner
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Gregory G Dess; G.T. (Tom) Lumpkin; Alan Eisner
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Book Description Irwin Professional Pub, 2006. Paperback. Book Condition: Brand New. 3rd edition. 559 pages. 9.75x8.00x0.75 inches. In Stock. Bookseller Inventory # __007326721X

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