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Synopsis
Treating such contemporary design and development issues as identifying customer needs, design for manufacturing, prototyping, and industrial design, Product Design and Development by Ulrich and Eppinger presents in a clear and detailed way a set of product development techniques aimed at bringing together the marketing, design, and manufacturing functions of the enterprise. The integrative methods in the book facilitate problem solving and decision making among people with different disciplinary perspectives, reflecting the current industry toward designing and developing products in cross-functional teams.
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About the Authors
Steven Eppinger (Cambridge, MA) teaches at the Alfred P. Sloan School of Management at MIT.
Karl Ulrich (Philadelphia, PA) is a faculty member at the Wharton School of Business, University of Pennsylvania.
"About this title" may belong to another edition of this title.
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Product Design and Development, 5th Edition
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McGraw-Hill Education (edition 5), 2011
ISBN 10: 0073404772
ISBN 13: 9780073404776
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Product Design and Development, 5th Edition
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Product Design and Development
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Condition: Good. [ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: fifth ] Publisher: McGraw-Hill/Irwin Pub Date: 5/5/2011 Binding: Hardcover Pages: 432 fifth edition. Seller Inventory # 6921522
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Product Design and Development, 5th Edition
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