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Forensic Marketing: Optimizing Results from Marketing Communication : The Essential Guide (McGraw-Hill Marketing for Professionals.) - Hardcover
Synopsis
Forensic Marketing pulls together business, marketing, and communications strategy implementation in a way that professionals will recognize as reality not just neat theory.
Gavin Barrett brings together top professionals in the field of marketing communication to champion their element of the mix, with unbridled enthusiasm and surprising frankness about the dilemmas they face. To follow up these individual arguments, searching checklists of individually tailored questions are posed. Using these questions you can establish the right marketing choice and the best practice for your organization before any money changes hands.
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Forensic Marketing: The Professional's Guide to Optimizing Results from Marketing Communication (McGraw-Hill Marketing for Professionals.)
Published by
McGraw-Hill Publishing Co., 1995
ISBN 10: 0077079000
ISBN 13: 9780077079000
Used
Hardcover
Seller: AwesomeBooks, Wallingford, United Kingdom
Seller rating 5 out of 5 stars
Hardcover. Condition: Very Good. Forensic Marketing: The Professional's Guide to Optimizing Results from Marketing Communication (McGraw-Hill Marketing for Professionals.) This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. . Seller Inventory # 7719-9780077079000
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Forensic Marketing: The Professional's Guide to Optimizing Results from Marketing Communication (McGraw-Hill Marketing for Professionals.)
Published by
McGraw-Hill Publishing Co. 01/10/1995, 1995
ISBN 10: 0077079000
ISBN 13: 9780077079000
Used
Hardcover
Seller: Bahamut Media, Reading, United Kingdom
Seller rating 4 out of 5 stars
Hardcover. Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780077079000
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US$ 11.86
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Ships from United Kingdom to U.S.A.
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Quantity: 1 available
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Forensic Marketing: Optimizing Results from Marketing Communication : The Essential Guide (Mcgraw-Hill Marketing for Professionals.)
Seller: Zubal-Books, Since 1961, Cleveland, OH, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. 204 pp., hardcover, ex library, else text clean & binding tight. - If you are reading this, this item is actually (physically) in our stock and ready for shipment once ordered. We are not bookjackers. Buyer is responsible for any additional duties, taxes, or fees required by recipient's country. Seller Inventory # ZB403712