Exploring Innovation

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9780077108618: Exploring Innovation

Synopsis

This book aims to define innovation, identify its main characteristics, outline the processes that organisations go through to carry out innovation, etc. It also provides tools of analysis so that students can take a critical perspective of innovations they encounter, both in the media and in their working lives. The book takes a seminar friendly approach, with chapters based around mini case studies and examples. It is also research based which aids the student and promotes understanding.

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About the Author

Professor David Smith is Research Director at Nottingham Trent Business School. He convenes several Innovation modules and also conducts his research in this area.

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