Applied Statistics in Business and Economics

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9780077837303: Applied Statistics in Business and Economics
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Applied Statistics in Business and Economics
provides real meaning to the use of statistics in the real world by using real business situations and real data while appealing students to know the why rather than just the how. Four distinct objectives have been met to follow this premise:

  • Objective 1: Communicate the Meaning of Variation in a Business Context
  • Objective 2: Use Real Data and Real Business Applications
  • Objective 3: Incorporate Current Statistical Practices and Offer Practical Advice
  • Objective 4: Provide More In-Depth Explanation of the Why and Let the Software Take Care of the How
  • The emphasis of the 5th edition remains the same: thinking about data, choosing appropriate analytic tools, using computers effectively, and recognizing limitations of statistics.

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    About the Author:

    David P. Doane is Professor of Quantitative Methods in Oakland University's Department of Decision and Information Sciences. He earned his Bachelor of Arts degree in mathematics and economics at the University of Kansas and his PhD from Purdue University's Krannert Graduate School.

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