MAVERICK: THE SUCCESS STORY BEHIND THE WORLD'S MOST UNUSUAL WORKPLACE - Softcover

RICARDO SEMLER

Softcover

ISBN 10: 0099329417 ISBN 13: 9780099329411

Publisher: ARROW BOOKS LTD, 1958

Synopsis

Ricardo Semler inherited his family company, Semco - manufacturer of marine pumps, industrial dishwashers and mixing equipment - when he was 19. Soon, by 1980, it was on the brink of bankruptcy, but a decade later, during a period of savage recession in Brazil, it had been transformed into a rapidly-growing company with profits of 10% on sales of $37 million. This was achieved by throwing out the rule-book and getting rid of all manuals and written procedures. Workers make the decisions previously made by their bosses; assembly workers can come and go as they please, and set their own production schedules; corporate decisions are put to the vote; managerial staff set their own salaries and bonuses; everyone has access to the company books; and there is a minimum of meetings, memos and approvals. All this was achieved through a series of 30 programmes designed to change the entire working environment, and in this book Semler presents an account of his company's revolution.

About this title

Book Description

It can if you think like Ricard Semler, the maverick CEO who turned his own company into a model for the 90's and beyond. In MAVERICK, Semler will tell you how he changed his company and how you can change yours...if you dare!

The extraordinary true story of 34-year-old CEO Ricardo Semler and of the rebirth of his family owned Brazilian manufacturing company, Semco. MAVERICK is a chronicle of corporate change--a change so vast and successful that Semco has been visited by over 400 corporate representatives from around the world who want to see it in action.

In 1980, 21-year-old Ricardo Semler took over the reins of the company his father founded and built. Ricardo proceeded to break every rule of doing business, firing an entire echelon of upper level managers. Once he opened the floodgates to change, Semler never--even when he was tempted to--closed them again.

,p>Semler's management system allows employees to work at home, study and discuss the company's financial statements, make corporate decisions, take over the cafeteria kitchen, start their own business with company assets, and redesign the products Semco builds and how they are built. The result: in 10 years of constant experimentation--a time period in which Brazil's economy faltered--Semco has achieved a growth rate of 600%!

In chronicling Semco's inner revolution, Semler shows how his radical ideas and strategies, as well as his nuts and bolts specifics, can be applied to any company anywhere.

About the Author

Ricardo Semler is the CEO of Semco S.A.

Edition details

• Publisher: ARROW BOOKS LTD
• Publication date: 1958
• Language: English
• ISBN 10: 0099329417
• ISBN 13: 9780099329411
• Binding: Paperback
• Number of pages: 322