Understanding Your Users, Second Edition: A Practical Guide to User Research Methods (Interactive Technologies)

4 avg rating
( 10 ratings by GoodReads )
 
9780128002322: Understanding Your Users, Second Edition: A Practical Guide to User Research Methods (Interactive Technologies)

This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way.

Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action.

This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products.

  • Completely new and revised edition includes 30+% new content!
  • Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products
  • Includes all new case studies for each method from leaders in industry and academia

"synopsis" may belong to another edition of this title.

Product Description:

This new and completely updated edition is an easy to implement, hands-on resource for usability in the real world. You'll learn about the user requirements gathering stage of product development and find a variety of techniques. For each technique, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way.

Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture, task flows). The techniques can be used together to form a complete picture of the users' requirements or they can be used separately to address specific product questions. These techniques have helped product teams understand the value of user requirements gathering by providing insight into how users work and what they need to be successful at their tasks. You'll find case studies from industry-leading companies to demonstrate each method in action.

After reading this book, you'll be able to conduct any usability activity (e.g., getting buy-in from management, legal and ethical considerations, setting up your facilities, recruiting, and moderating activities) and be able to apply them to your own products.

  • Completely new and revised edition includes 30+% new content!
  • Discover the foundation you need to prepare for any research gathering activity and ensure that the results are incorporated into your products
  • Includes updated case studies for each method from industry leaders
  • Find invaluable worksheet and template appendices that are also available online for downloading, customizing, and printing

About the Author:

Kathy Baxter is a Staff User Experience Researcher and UX Infrastructure Manager at Google in Mountain View, CA. Her research focus has spanned web search, privacy, advertising, enterprise applications, mobile, and more. Previously, Kathy managed the UX Infrastructure team, which supports research globally across Google including research ethics, participant recruitment, research labs, and the development of research tools. Prior to Google, she worked as a Senior Researcher at eBay and Oracle. She received her Bachelors of Science in Applied Psychology and Masters of Science in Engineering Psychology from the Georgia Institute of Technology.

Catherine Courage is SVP of Customer Experience at Citrix. Her team is focused on driving design thought leadership and execution throughout the company in order to deliver a seamless experience across all products and services. Prior to joining Citrix, Catherine was the Director of User Experience at salesforce.com. She also worked at Oracle as a Principal Usability Engineer and manager of the Customer Design Partners Program. In 2011, she was selected by the Silicon Valley Business Journal as one of Silicon Valley’s "40 Under 40" young tech leaders. She holds a Masters of Applied Sciences specializing in Human Factors from the University of Toronto.

Kelly Caine is the director of the Humans and Technology Lab at Clemson University, where she leads research in human factors, human-centered computing, privacy, usable security, health informatics and human-computer interaction. She is a thought-leader who has been invited to speak around the world, has published dozens peer-reviewed papers and is regularly cited by media such as the AP, Washington Post, NPR, and New York Times. Kelly enjoys teaching students to become scientists, and has designed and taught courses on research methods for understanding people and their relationship with technology at universities and in industry. Prior to joining Clemson, she was Principal Research Scientist in the School of Computing at Indiana University and a UX researcher at Google (where she and Kathy first met!). She holds degrees from the University of South Carolina (B.A.) and the Georgia Institute of Technology (M.S. and Ph.D.).

"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 59.95
US$ 45.66

Convert Currency

Shipping: FREE
From United Kingdom to U.S.A.

Destination, Rates & Speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

Kathy Baxter, Catherine Courage, Kelly Caine
Published by ELSEVIER SCIENCE TECHNOLOGY, United States (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Paperback Quantity Available: 10
Seller
The Book Depository US
(London, United Kingdom)
Rating
[?]

Book Description ELSEVIER SCIENCE TECHNOLOGY, United States, 2015. Paperback. Book Condition: New. 2nd Revised edition. 231 x 190 mm. Language: English . Brand New Book. This new and completely updated edition is a comprehensive, easy-to-read, how-to guide on user research methods. You ll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you ll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action.This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you ll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. Bookseller Inventory # AAZ9780128002322

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 45.66
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

2.

Kathy Baxter, Catherine Courage, Kelly Caine
Published by Morgan Kaufmann Publishers In 2015-06-09 (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Quantity Available: 5
Seller
Chiron Media
(Wallingford, United Kingdom)
Rating
[?]

Book Description Morgan Kaufmann Publishers In 2015-06-09, 2015. Book Condition: New. Brand new book, sourced directly from publisher. Dispatch time is 24-48 hours from our warehouse. Book will be sent in robust, secure packaging to ensure it reaches you securely. Bookseller Inventory # NU-GRD-05171800

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 41.80
Convert Currency

Add to Basket

Shipping: US$ 3.87
From United Kingdom to U.S.A.
Destination, Rates & Speeds

3.

Kathy Baxter, Catherine Courage, Kelly Caine
Published by ELSEVIER SCIENCE TECHNOLOGY, United States (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Paperback Quantity Available: 10
Seller
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description ELSEVIER SCIENCE TECHNOLOGY, United States, 2015. Paperback. Book Condition: New. 2nd Revised edition. 231 x 190 mm. Language: English . Brand New Book. This new and completely updated edition is a comprehensive, easy-to-read, how-to guide on user research methods. You ll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you ll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you ll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. Bookseller Inventory # AAZ9780128002322

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 46.98
Convert Currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, Rates & Speeds

4.

Kathy Baxter
Published by Morgan Kaufmann 2015-08-20, Amsterdam (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
New paperback Quantity Available: 5
Seller
Blackwell's
(Oxford, OX, United Kingdom)
Rating
[?]

Book Description Morgan Kaufmann 2015-08-20, Amsterdam, 2015. paperback. Book Condition: New. Bookseller Inventory # 9780128002322

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 41.33
Convert Currency

Add to Basket

Shipping: US$ 5.83
From United Kingdom to U.S.A.
Destination, Rates & Speeds

5.

Catherine Courage; Kathy Baxter; Kelly Caine
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Quantity Available: > 20
Seller
BWB
(Valley Stream, NY, U.S.A.)
Rating
[?]

Book Description Book Condition: New. Depending on your location, this item may ship from the US or UK. Bookseller Inventory # 97801280023220000000

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 48.88
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

6.

Kathy Baxter, Catherine Courage, Kelly Caine,
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Paperback Quantity Available: > 20
Seller
Ria Christie Collections
(Uxbridge, United Kingdom)
Rating
[?]

Book Description Paperback. Book Condition: New. Not Signed; This new and completely updated edition is a comprehensive, easy-to-read, how-to guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product d. book. Bookseller Inventory # ria9780128002322_rkm

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 46.10
Convert Currency

Add to Basket

Shipping: US$ 4.52
From United Kingdom to U.S.A.
Destination, Rates & Speeds

7.

Catherine Courage; Kathy Baxter; Kelly Caine
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Quantity Available: 3
Seller
Speedy Hen LLC
(Sunrise, FL, U.S.A.)
Rating
[?]

Book Description Book Condition: New. Bookseller Inventory # ST0128002328. Bookseller Inventory # ST0128002328

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 50.92
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds

8.

Kathy Baxter, Catherine Courage, Kelly Caine
Published by Elsevier Science & Technology
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Paperback Quantity Available: > 20
Seller
THE SAINT BOOKSTORE
(Southport, United Kingdom)
Rating
[?]

Book Description Elsevier Science & Technology. Paperback. Book Condition: new. BRAND NEW, Understanding Your Users: A Practical Guide to User Research Methods (2nd Revised edition), Kathy Baxter, Catherine Courage, Kelly Caine, This new and completely updated edition is a comprehensive, easy-to-read, "how-to" guide on user research methods. You'll learn about many distinct user research methods and also pre- and post-method considerations such as recruiting, facilitating activities or moderating, negotiating with product developments teams/customers, and getting your results incorporated into the product. For each method, you'll understand how to prepare for and conduct the activity, as well as analyze and present the data - all in a practical and hands-on way. Each method presented provides different information about the users and their requirements (e.g., functional requirements, information architecture). The techniques can be used together to form a complete picture of the users' needs or they can be used separately throughout the product development lifecycle to address specific product questions. These techniques have helped product teams understand the value of user experience research by providing insight into how users behave and what they need to be successful. You will find brand new case studies from leaders in industry and academia that demonstrate each method in action. This book has something to offer whether you are new to user experience or a seasoned UX professional. After reading this book, you'll be able to choose the right user research method for your research question and conduct a user research study. Then, you will be able to apply your findings to your own products. * Completely new and revised edition includes 30+% new content!* Discover the foundation you need to prepare for any user research activity and ensure that the results are incorporated into your products * Includes all new case studies for each method from leaders in industry and academia. Bookseller Inventory # B9780128002322

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 43.83
Convert Currency

Add to Basket

Shipping: US$ 7.69
From United Kingdom to U.S.A.
Destination, Rates & Speeds

9.

Baxter, Kathy, Courage, Catherine, Caine, Kelly
Published by Morgan Kaufmann (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Softcover Quantity Available: > 20
Rating
[?]

Book Description Morgan Kaufmann, 2015. Book Condition: New. Series: Interactive Technologies. Num Pages: 568 pages. BIC Classification: UB. Category: (P) Professional & Vocational. Dimension: 193 x 235 x 27. Weight in Grams: 1174. . 2015. 2nd Edition. Paperback. . . . . . Bookseller Inventory # V9780128002322

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 51.69
Convert Currency

Add to Basket

Shipping: FREE
From Ireland to U.S.A.
Destination, Rates & Speeds

10.

Courage, Catherine
Published by Elsevier Science Ltd (2015)
ISBN 10: 0128002328 ISBN 13: 9780128002322
New Quantity Available: > 20
Seller
Paperbackshop-US
(Wood Dale, IL, U.S.A.)
Rating
[?]

Book Description Elsevier Science Ltd, 2015. PAP. Book Condition: New. New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. Bookseller Inventory # TE-9780128002322

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 47.77
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book