Items related to Operations Management and Interactive CD
Synopsis
These texts provide students with a state-of-the-art overview of operations management. The goal of these texts is to show the fundamental principles of operations and how they relate to effectively producing goods and services. New chapters on Operations Technology, the Internet, and ERP) and E-Commerce and Operations! A free CD-ROM is packaged with every book and comprehensive web site support is provided.
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From the Back Cover
Key Benefit: This concise introduction to operations management, presents a state-of-the art view of the primary activities within the operations function of organizations. Presented in a realistic, global, and existing environment to help readers understand and conceptualize the critical role of operations and the decisions it entails. Key Topics: A strategic focus shows how managers achieve strategies of differentiation, low cost, and response. Numerous corporate examples, along with new tables, figures, and cases are utilized throughout the book. Describes how to achieve global product design, process designs, make location decisions, and deal with foreign cultures and ethics. Further, this edition stresses the service aspects of operations, and regularly notes the distinction between service and manufacturing in operations management.
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