Discusses how to communicate verbally and in print in the business world. Provides instruction on establishing a strategy on how to present what you want to say and techniques on how to speak or write more efficiently and effectively to communicate what you want to say. Softcover. DLC: Business communication.
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Written by am experienced consultant and leader in the management communication field, this succinct and down-to-earth guide summarizes and reviews communication, writing and speaking strategies - arming readers with the know-how, techniques, and skills to deal successfully with managerial communication issues they face on the job each day as business professionals. An excellent resource guide regardless of the reader's level expertise with writing and speaking. The clear, practical writing style with a direct, matter-of-fact, nontheoretical tone and clear guidelines and models makes it easy to read or skim through this book without being confused, insulted with remedial information or bogged down by irrelevant information. Communication Strategy, Composing Efficiently, Macro and Micro Issues of Writing, Verbal Structure, Visual Aids and Nonverbal Skills. Any business professional looking to improve their writing and presentation skills.
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