This well-received book is a market leader in the field of Microeconomics, and demonstrates how microeconomics can be used as a tool for both managerial and public-policy decision making. Clear writing style and graphs compliment the integrated use of current, real world industry examples throughout the book. It emphasizes relevance and application to cover modern topics—such as Game Theory and economics of information—and examples—such as United States v. Microsoft, pricing cellular phone service, and Internet auctions. Coverage of other up-to-date issues includes supply and demand, cost, consumer behavior, individual and market demand, market failure, and the role of government. For individuals with an interest in economics, microeconomic theory, and price theory.
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Written by two of the most distinguished authors in the field, the third edition of this popular and highly acclaimed text continues to present microeconomic theory in an accessible manner. Featuring examples of business and pubic policy applications in each chapter, this text demonstrates theory at work in real companies, industry, and government to give students a more relevant and engaging treatment of microeconomics. Conveying the very latest developments in the field through lucid exposition and always with a minimum of mathematics, this text is now full-color and has numerous graphs and illustrations to make it the clearest written, most current and engaging microeconomics text available.
ROBERT S. PINDYCK is the Mitsubishi Bank Professor in Economics and Finance in the Sloan School of Management at M.I.T. He is also a Research Associate of the National Bureau of Economic Research, and a Fellow of the Econometric Society, and has been a Visiting Professor of Economics at Tel-Aviv University. He received his Ph.D. in Economics from M.I.T. in 1971. Professor Pindyck's research and writing have covered a variety of topics in micro economics and industrial organization, including the effects of uncertainty on firm behavior and market structure, determinants of market power, the behavior of natural resource, commodity, and financial markets, and criteria for investment decisions. He has been a consultant to a number of public and private organizations, and is currently co-editor of The Review of Economics and Statistics. He is also the co-author with Daniel Rubinfield of Econometric Models and Economic Forecasts, a best-selling textbook that may or may not be turned into a feature film.
DANIEL L. RUBINFELD is Robert L. Bridges Professor of Law and Professor of Economics at the University of California, Berkeley. He taught previously at Suffolk University, Wellesley College, and the University of Michigan, and served from June 1997 through December 1998 as Deputy Assistant Attorney General for Antitrust in the U.S. Department of Justice. He has been a Fellow at the National Bureau of Economic Research, the Center for Advanced Study in the Behavioral Sciences, and the John Simon Guggenheim Foundation. He received a BA in mathematics from Princeton University in 1967 and a Ph.D. in Economics from M.I.T. in 1972. Professor Rubinfeld is the author of a variety of articles relating to competition policy, law and economics, law and statistics, and public economics. He is currently co-editor of the International Review of Law and Economics, and has served as Associate Dean and Chair of the Jurisprudence and Social Policy Program at Berkeley from 1987-1990 and 1999-2000. He is the co-author (with Robert Pindyck) of Econometric Models and Economic Forecasts, and expects to play the lead in the film version of the book.
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