Measuring performance and profitability in marketing is becoming more and more important in the business world. Best focuses on marketing performance, and profitability, and the role marketing strategies play in building the profits of a business.
This edition further builds on the metrics and analytics focus, while incorporating the rise of technology in marketing.
"synopsis" may belong to another edition of this title.
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Paperback. Condition: Fair. 6. The item might be beaten up but readable. May contain markings or highlighting, as well as stains, bent corners, or any other major defect, but the text is not obscured in any way. Teacher, instructor or professional edition. Seller Inventory # 0130387754-7-1-5
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Seller: A Team Books, Conway, AR, U.S.A.
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Seller: Once Upon A Time Books, Siloam Springs, AR, U.S.A.
paperback. Condition: Acceptable. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. This is a used book. It may contain highlighting/underlining and/or the book may show heavier signs of wear . It may also be ex-library or without dustjacket. Seller Inventory # mon0001481972
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Seller: Off The Shelf, Antonia, MO, U.S.A.
Condition: Good. The item shows wear from consistent use, but it remains in good condition and works perfectly. All pages and cover are intact (including the dust cover, if applicable). Spine may show signs of wear. Pages may include limited notes and highlighting. May NOT include discs, access code or other supplemental materials. Seller Inventory # 4WILKM00OV3O
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Seller: Goodwill Books, Hillsboro, OR, U.S.A.
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Seller: The Book Cellar, LLC, Nashua, NH, U.S.A.
paperback. Condition: Good. CONTENTS SAME AS STUDENT EDITION, but may have instructor notes and/or publisher markings. REVIEW COPY. May not include student CD or access code. Some wear, but still a good reading copy. Tape on front or back cover, otherwise in great used condition.Over 1,000,000 satisfied customers since 1997! Choose expedited shipping (if available) for much faster delivery. Delivery confirmation on all US orders. Seller Inventory # 10833193
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Seller: TextbookRush, Grandview Heights, OH, U.S.A.
Condition: Good. Ships SAME or NEXT business day. We Ship to APO/FPO addr. Instructors Copy. Choose EXPEDITED shipping and receive in 2-5 business days within the United States. See our member profile for customer support contact info. We have an easy return policy. Seller Inventory # 52213337
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Seller: Book_Mob, Santa Clarita, CA, U.S.A.
paperback. Condition: Book in acceptable condition. Some wear on edges and corners. Highlighting and/or writing on some pages.Textbooks may not include supplemental items i.e. CDs, access codes etc.The image in this listing is stock photo for reference. Actual item may differ. Any queries, just ask for photos. Your satisfaction matters!Ships same day in most cases! Seller Inventory # K1-17-10-24-001
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paperback. Condition: Good. 6th Edition. Ships in a BOX from Central Missouri! May not include working access code. Will not include dust jacket. Has used sticker(s) and some writing or highlighting. UPS shipping for most packages, (Priority Mail for AK/HI/APO/PO Boxes). Seller Inventory # 001067080U
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