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Applied Visual Merchandising - Softcover

 
9780130433732: Applied Visual Merchandising

Synopsis

A one term subject in visual merchandising in departments of marketing or fashion; includes users portfolio problems.

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This Third Edition of Applied Visual Merchandising offers up-to-date trends, practices, and procedures in the world of display merchandising--the sales-support activity that looks at every window and shelf for display of goods or service in a retail establishment.

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H., Kenneth; Mills, Paul, Judith E.
Published by PRENTICE Hall, 1988
ISBN 10: 013043373X ISBN 13: 9780130433732
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