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9780130497949: Strategic Management: Concepts, Ninth Edition

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KEY BENFIT: Designed in functional four-color, this book offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter?globalization, the natural environment, and e-commerce. Forty-one Experiential Exercises, and 41 cases are included. Topics covered include corporate culture, organizational structure, marketing concepts, financial tools and techniques, strategy implementation issues, as well as extensive coverage of global issues, concerns and idiosyncrasies. For anyone interested in the fields of Strategic Management, Strategy, and Business

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KEY BENFIT: Designed in functional four-color, this book offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter—globalization, the natural environment, and e-commerce. Forty-one Experiential Exercises, and 41 cases are included. Topics covered include corporate culture, organizational structure, marketing concepts, financial tools and techniques, strategy implementation issues, as well as extensive coverage of global issues, concerns and idiosyncrasies. For anyone interested in the fields of Strategic Management, Strategy, and Business Policy.

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David, Fred R.
Published by Pearson College Div, 2002
ISBN 10: 0130497940 ISBN 13: 9780130497949
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Condition: Good. BOOK HAS SOME HIGHLIGHTING AND/OR UNDERLINING OF TEXT AND WRITING/NOTATIONS IN THE MARGINS. paperback 100% of proceeds go to charity! Good condition with all pages in tact. Item shows signs of use and may have cosmetic defects. Seller Inventory # G-06-4912

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David, Fred R.
Published by Pearson College Div, 2002
ISBN 10: 0130497940 ISBN 13: 9780130497949
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Condition: acceptable. Fairly worn, but readable and intact. If applicable: Dust jacket, disc or access code may not be included. Seller Inventory # 3IIT7H002TU9_ns

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Softcover. Condition: New. 9th Edition. Still in Shrinkwrap Quantity Available: 1. ISBN: 0130497940. ISBN/EAN: 9780130497949. Pictures of this item not already displayed here available upon request. Inventory No: 1560732385. Seller Inventory # 1560732385

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