Exploring Research (4th Edition) - Softcover

Salkind, Neil J.

Softcover

ISBN 10: 0130831549 ISBN 13: 9780130831545

Publisher: Pearson College Div, 1999

Synopsis

This book is easy-to-read and understand, and provides a comprehensive introduction to the basics of research within the social and behavioral sciences. It provides complete coverage of the key topics in the general areas of research methods in an easy-going, lively manner. The book describes the use of electronic sources, such as on-line sources, CD-ROMs, and how to utilize the Internet to enhance research skills. It also includes a brief discussion of scientific methods and explores the most common types of research in the social and behavioral sciences. The book features coverage of the research process, problem selection, and sampling and generalizability and the measurement process. It also provides an exhaustive resource for readers seeking to further their research skills. How to prepare and write a research proposal and manuscript are discussed in the final chapter of the book. Listings of additional resources include sections for providing additional resources related directly to the book's content and also references for related works of fiction, and other material of a more informal nature. For Psychologists, Management and Businesspersons or other social or behavioral science-related professionals who are looking to sharpen their understanding of research methods.

About this title

From the Publisher

This text provides students with a basic introduction to research methods in the social and behavioral sciences that is easy to read, understand and use.

From the Back Cover

Key Benefit: This book provides students with a basic introduction to research methods in the social and behavioral sciences that is easy to read, understand and use. Key Topics: It explores topics such as preparing professional materials, the use of the Internet as a resource for research, and the basic features of the Statistical Package for the Social Sciences (SPSS).

Edition details

• Publisher: Pearson College Div
• Publication date: 1999
• Language: English
• ISBN 10: 0130831549
• ISBN 13: 9780130831545
• Binding: Paperback
• Number of pages: 336