Entrepreneurship: Strategies and Resources (3rd Edition) - Softcover

Dollinger, Marc J.

Softcover

ISBN 10: 0130909955 ISBN 13: 9780130909954

Publisher: Prentice Hall, 2002

Synopsis

Based on the premise that entrepreneurship can be studied systematically, this book offers a comprehensive presentation of the best current theory and practice. It takes a resource-based point-of-view, showing how to acquire and use resources and assets for competitive advantage. Chapter topics entrepreneurial strategies; the business plan; e-entrepreneurship; foundations of new venture finance; securing investors and structuring the deal; building the organization; and corporate venturing, networking, and franchising. For entrepreneurs, potential investors, and corporate staff in charge of new business development.

About this title

From the Back Cover

Helping students achieve the competitive advantage they need for successful entrepreneurship!

In his third edition of this text, Marc J. Dollinger continues to offer the most current theories and practices of entrepreneurship. New features and up-to-date examples create a practical framework for students to understand the process involved in entrepreneurial ventures.

New in the Third Edition

• An entirely new Chapter 6, "E-Entrepreneur," explores the special nature of electronic entrepreneurship and the impact of the Internet on start-ups everywhere.
• Chapter 9 contains a new discussion of Collins and Porras's Built to Last, along with an introduction to the dimensions of the Balanced Scoreboard that is based on the work of Kaplan and Norton.
• New coverage in Chapter 10 includes a discussion of how entrepreneurs can use networking and alliance formation to enhance their strategies, resources, and market position.

About the Author

Dr. Marc J. Dollinger is the Glaubinger Professor of Business Administration in the Management Department at the Kelley School of Business, Indiana University. He received his MBA and Ph.D. from Lehigh University (1978,1982) in Pennsylvania and spent 5 years at the University of Kentucky before his appointment to Indiana. He is also a visiting professor in the International Management Department of the International University of Japan. Prior to receiving his doctorate, he was the program administrator for Lehigh's Small Business Development Center.

Currently, he is the chairman of the Kelley School of Business's Undergraduate Program. Marc is also a member of the editorial board of Entrepreneurship: Theory and Practice and a former board member of the Academy of Management Review. His 1990 paper, "The Evolution of Collective Strategies in Fragmented Industries," was awarded the Best Paper Award by the Academy of Management Review.

The focus of Marc's career has been teaching and researching and consulting entrepreneurship and small business issues. He has published articles in the Academy of Management Journal, Academy of Management Review, Strategic Management Journal, Entrepreneurship: Theory and Practice, Journal of Small Business Management, and Journal of Small Business Strategy. He is currently working on the consortium of the Panel Study of Entrepreneurial Development.

Dr. Dollinger teaches both undergraduate and MBA entrepreneurship courses at Indiana University's School of Business and has conducted workshops for many small business groups, including manufacturer's representatives of a major medical products company, minority business owners, and owners of small firms in the retail music business. He also conducts workshops for executives, most recently for the Asian-Pacific Management Development Consortium, ALCOA-CSI, and Otis Elevator, North American Operations.

Edition details

• Publisher: Prentice Hall
• Publication date: 2002
• ISBN 10: 0130909955
• ISBN 13: 9780130909954
• Binding: Paperback
• Language: English
• Edition number: 3
• Number of pages: 549