Contemporary Newspaper Design: A Structural Approach

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9780131704992: Contemporary Newspaper Design: A Structural Approach

advertising American newspapers appears Ariss attractive Baltimore News American become Bodoni body type bold Boston Herald American bottom bylines Chapter Chicago Tribune cold type color column format column rules combination community newspaper continuity contrast copy coverage create creative cutlines display dominant easy-to-read editing effective emphasizing feature flush left front pages Futura graphic elements graphic strategies head shots headlines Helvetica highlight horizontal hot type illustrations inside page inside pages italic Journal layout letters lines look magazine Mellis Miami Herald Minneapolis Tribune nameplate newspaper design newspaper editors newspaper's Notice organization package picas placed printing readable redesign section opener serif serif typefaces six-column format special sections standing sigs story structures style tabloid television throughout the newspaper today's Toronto Star Tribune's typeface typographic Weekend white space wider columns word x-height Yakima Herald-Republic young readers

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Garcia, Mario R.
Published by Prentice Hall (1987)
ISBN 10: 0131704990 ISBN 13: 9780131704992
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