Synopsis
The only retailing book that exclusively focuses on the fashion segment of the retailing industry, its complete coverage includes the author’s personal experience, in-depth interviews with industry professionals, and a wealth of pertinent photographs, exposing fashion retailing as a ";multi-channel"; industry. Beginning with a broad overview of fashion retailing, this book then focuses on on-site environments, management and control functions, merchandising fashion products, communicating with clientele, and finally ends with a useful appendix about careers in fashion. An excellent handbook for retail executives and managers in the field.
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About the Author
Ellen Diamond is currently an Adjunct Instructor of Marketing, Retailing, and Fashion at Nassua Community College in Garden City, New York. She has extensive experience in visual merchandising with an emphasis on layout design and execution. She is also the author of Fashion Retailing (Delmar, 1993)
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Fashion Retailing: A Multi-channel Approach
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Fashion Retailing : A Multi-Channel Approach
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ISBN 10: 0131776827
ISBN 13: 9780131776821
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-W-009-01744
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Fashion Retailing A Multi-Chammel Approach
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ISBN 10: 0131776827
ISBN 13: 9780131776821
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Condition: BUONO USATO. II ED. INGLESE Seconda edizione. Brossura in cartoncino, plastificata, illustrata e con lievi e trascurabili segni d'uso. Pagine salde, con ampio margine e sottolineature a matita, arricchite nel testo da figure in bianco e nero, grafici e tabelle e fuori testo da tavole a colori. In allegato DVD. Numero pagine 411. Seller Inventory # KNM0470