Items related to E-Marketing: International Edition
For courses in Electronic Marketing and Internet Business.
This 4th edition of E-Marketing treats the subject as traditional marketing with a twist: the Internet and other technologies have had a profound effect on the way we do business. This transformation has resulted in new business models that add customer value, build customer relationships, and increase company profitability. Stressing product, pricing, distribution, and promotion, the authors have tightened their presentation by using a strategic perspective and giving many important practices not covered in previous editions: namely, blogs, social networking, online branding, and search marketing. Point-of-purchase scanning devices, databases, and other offline technologies are discussed.
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- PublisherPearson
- Publication date2005
- ISBN 10 0131969021
- ISBN 13 9780131969025
- BindingPaperback
- Edition number4
- Number of pages480
- Rating
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Book Description Paperback. Condition: Very Good. E-marketing This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 7719-9780131969025
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E-Marketing: International Edition
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Book Description Softcover. Condition: Très bon. Ancien livre de bibliothèque. Couverture différente. Edition 2005. Ammareal reverse jusqu'à 15% du prix net de ce livre à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Very good. Former library book. Different cover. Edition 2005. Ammareal gives back up to 15% of this book's net price to charity organizations. Seller Inventory # C-931-583
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Book Description Paperback. Condition: Very Good. This book is in very good condition and will be shipped within 24 hours of ordering. The cover may have some limited signs of wear but the pages are clean, intact and the spine remains undamaged. This book has clearly been well maintained and looked after thus far. Money back guarantee if you are not satisfied. See all our books here, order more than 1 book and get discounted shipping. Seller Inventory # 6545-9780131969025
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E-Marketing (Fourth Edition)
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Book Description Condition: Fair. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9780131969025. Seller Inventory # 9408236
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E-marketing by Strauss, Judy; El-Ansary, Adel I.; Frost, Raymond
Published by
Prentice Hall
(2005)
ISBN 10: 0131969021
ISBN 13: 9780131969025
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Taschenbuch
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Book Description Taschenbuch. Condition: Gebraucht. Unbenutzte Restauflage Unbenutzt. Schnelle Lieferung, Kartonverpackung. Abzugsfähige Rechnung. Bei Mehrfachbestellung werden die Versandkosten anteilig erstattet. 480 pp. Englisch. Seller Inventory # INF1000035895
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E-MARKETING:(INTERNATIONAL EDITION)
Published by
PEARSON EDUCACION
(2005)
ISBN 10: 0131969021
ISBN 13: 9780131969025
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Softcover
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