Strategic Management: A Dynamic Perspective - Concepts, First Canadian Edition - Softcover

Carpenter, Mason A.; Sanders, William Gerard; Harling, Kenneth F.

Softcover

ISBN 10: 0132068370 ISBN 13: 9780132068376

Publisher: Pearson Education Canada, 2011

Synopsis

This is the book that enables students to transfer conceptual classroom learning to strategic application in their professional lives.  Strategic Management: A Dynamic Perspective encourages students to take an active role in developing their understanding of strategic management so that they can better understand, and better make a contribution to a business’ pursuit of a strategy.

Capturing recent developments in strategic thought this text offers a thoroughly Canadian perspective to the field of Strategic Management.  The significance of change in strategy formulation and implementation and the importance of adaptability in the face of constant change is a key theme throughout the text emphasizing the dynamic nature of strategic management and implementation.

Edition details

• Publisher: Pearson Education Canada
• Publication date: 2011
• Language: English
• ISBN 10: 0132068370
• ISBN 13: 9780132068376
• Binding: Paperback
• Edition number: 1
• Number of pages: 432