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Synopsis
Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.
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About the Author
Laudon is Professor of Information Systems at New York University's Stern Graduate School of Business. He holds a B.A. in economics and philosophy from Stanford University and a Ph.D. from Columbia University. His wife, Jane, and he have 2 daughters.
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- PublisherPearson College Div
- Publication date2012
- ISBN 10 0132142856
- ISBN 13 9780132142854
- BindingHardcover
- LanguageEnglish
- Number of pages557
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Management Information Systems: Managing the Digital Firm
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Management Information Systems: Managing the Digital Firm
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Management Information Systems: Managing the Digital Firm
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Management Information Systems: Managing the Digital Firm
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Management Information Systems: Managing the Digital Firm
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Management Information Systems: Managing the Digital Firm Kenneth C. Laudon and Carol Guercio Traver
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Management Information Systems
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Management Information Systems: Managing the Digital Firm 12th Edition
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Hardcover. Condition: Good. 12th Edition. Text appears to have multiple markings. 557 pages. Quantity Available: 1. Shipped Weight: Under 1 kilo. Category: Education; ISBN: 0132142856. ISBN/EAN: 9780132142854. Pictures of this item not already displayed here available upon request. Inventory No: 1561039769. Seller Inventory # 1561039769
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Management Information Systems: Managing the Digital Firm
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Management Information Systems: Managing the Digital Firm
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