Introduction to Financial Accounting: A User Perspective - Hardcover

Jones, Kumen H.; Price, Jean B.; Werner, Michael L.; Doran, Martha S.

 
9780132287685: Introduction to Financial Accounting: A User Perspective

Synopsis

This introduction to financial accounting, and its significant role in making sound business decisions, seeks to teach students how to be wise users of accounting information. The authors put accounting information into the broader business context, emphasizing what accounting information is, why it is important, and how it is used to make strategic economic decisions.

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From the Back Cover

Key Benefit: Seeks to inform readers how to be wise users, not necessarily preparers of accounting information — a focus endorsed and supported by the AECC. The authors put accounting information into the broader business context, emphasizing what accounting information is, why it is important, and how it is used to make strategic economic decisions. Key Topics: Goes from a general setting to one specifically relating to economic decision-making. Provides traditional and innovative end-of-chapter assessment material. Integrates Real Annual Report Information! Market:

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