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Strategic Management: Cases - Softcover

 
9780132340144: Strategic Management: Cases

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Book by Wright, Peter L., Kroll, Mark J., Parnell, John A.

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Strategic Management: Cases, Third Edition is comprised of the 41 cases found in the main text. The book offers an exceptionally diverse collection of applications-oriented and thought-provoking cases that put the theories in a real- world perspective for students. Over half of the cases are NEW to this edition.

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Wright, Peter L., Kroll, Mark J., Parnell, John A.
Published by Pearson College Div, 1996
ISBN 10: 0132340143 ISBN 13: 9780132340144
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