Selling Today: Creating Customer Value, Sixth Canadian Edition with Companion Website (6th Edition) - Softcover

Manning, Gerald L.; Ahearne, Michael L.; Reece, Barry L.; MacKenzie, H.F. (Herb)

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9780132865135: Selling Today: Creating Customer Value, Sixth Canadian Edition with Companion Website (6th Edition)
Softcover
ISBN 10: 0132865130 ISBN 13: 9780132865135
Publisher: Pearson Education Canada, 2012

Synopsis

Selling Today offers students a combination of selling fundamentals and new selling strategies needed to succeed in today’s business environment. The applied focus of the text provides students with all of the skills required for developing and implementing relationships, product, customer, and presentation strategies.

"synopsis" may belong to another edition of this title.

Publisher
Pearson Education Canada
Publication date
2012
Language
English
ISBN 10 
0132865130
ISBN 13 
9780132865135
Binding
Paperback
Edition number
6
Number of pages
576
Rating
  • 3.67 out of 5 stars
    30 ratings by Goodreads