Essence of Competitive Strategy, The

0 avg rating
( 0 ratings by Goodreads )
 
9780132914772: Essence of Competitive Strategy, The
View all copies of this ISBN edition:
 
 

: This book provides a comprehensive blueprint for building a corporate strategy. "Where should we compete? What products should we compete with? How will we gain sustainable competitive advantage in the s we choose?" These strategic questions are at the heart of building a corporate strategy, and any company that intends to remain successful must find the right answers. The Essence of Competitive Strategy will help. It's a clear, comprehensive guide to understanding where a company is and where it needs to go. Learn how to analyze how a company and the competition are viewed by customers. Understand the strategic options available for innovation and lower costs. Given a strategic direction, evaluate the comparative risk of several courses of action, and determine which partners may be available to help achieve a goal. Invaluable for managers on short courses in corporate strategy, competitive strategy, business policy and strategic management; for MBA and other students; as reference material for managers' bookshelves, and for aspiring managers wishing to improve their knowledge and skills.

"synopsis" may belong to another edition of this title.

About the Author:

DAVID FAULKNER and CLIFF BOWMAN are members of the faculty at the Cranfield School of Management, U.K.

"About this title" may belong to another edition of this title.

Buy New View Book
List Price: US$ 19.95
US$ 54.05

Convert currency

Shipping: FREE
From United Kingdom to U.S.A.

Destination, rates & speeds

Add to Basket

Top Search Results from the AbeBooks Marketplace

1.

David Faulkner, Cliff Bowman
Published by Pearson Education (US), United States (1995)
ISBN 10: 0132914778 ISBN 13: 9780132914772
New Paperback Quantity Available: 10
Print on Demand
Seller:
The Book Depository
(London, United Kingdom)
Rating
[?]

Book Description Pearson Education (US), United States, 1995. Paperback. Condition: New. Language: English . Brand New Book ***** Print on Demand *****.Within the field of strategic management, competitive strategy is concerned with the core issues of where and how to compete. This book is concerned with strategy at the individual business unit (or SBU) level. It asks the following questions: Where should we compete? What products should we compete with? How will we gain sustainable competitive advantage in these chosen markets? It focuses on these issues and provides a unique framework for developing viable competitive strategies using two interrelated matrices: the customer matrix, and the producer matrix. Seller Inventory # AAV9780132914772

More information about this seller | Contact this seller

Buy New
US$ 54.05
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

2.

David Faulkner, Cliff Bowman
Published by Pearson Education (US), United States (1995)
ISBN 10: 0132914778 ISBN 13: 9780132914772
New Paperback Quantity Available: 10
Print on Demand
Seller:
Book Depository International
(London, United Kingdom)
Rating
[?]

Book Description Pearson Education (US), United States, 1995. Paperback. Condition: New. Language: English . Brand New Book ***** Print on Demand *****. Within the field of strategic management, competitive strategy is concerned with the core issues of where and how to compete. This book is concerned with strategy at the individual business unit (or SBU) level. It asks the following questions: Where should we compete? What products should we compete with? How will we gain sustainable competitive advantage in these chosen markets? It focuses on these issues and provides a unique framework for developing viable competitive strategies using two interrelated matrices: the customer matrix, and the producer matrix. Seller Inventory # AAV9780132914772

More information about this seller | Contact this seller

Buy New
US$ 54.98
Convert currency

Add to Basket

Shipping: FREE
From United Kingdom to U.S.A.
Destination, rates & speeds

3.

David Faulkner; Cliff Bowman
Published by Pearson P T R (1995)
ISBN 10: 0132914778 ISBN 13: 9780132914772
New Softcover Quantity Available: 1
Seller:
Irish Booksellers
(Portland, ME, U.S.A.)
Rating
[?]

Book Description Pearson P T R, 1995. Condition: New. book. Seller Inventory # M0132914778

More information about this seller | Contact this seller

Buy New
US$ 51.72
Convert currency

Add to Basket

Shipping: US$ 3.27
Within U.S.A.
Destination, rates & speeds

4.

David Faulkner
Published by Pearson Education (1994)
ISBN 10: 0132914778 ISBN 13: 9780132914772
New Quantity Available: > 20
Print on Demand
Seller:
Books2Anywhere
(Fairford, GLOS, United Kingdom)
Rating
[?]

Book Description Pearson Education, 1994. PAP. Condition: New. New Book. Delivered from our UK warehouse in 4 to 14 business days. THIS BOOK IS PRINTED ON DEMAND. Established seller since 2000. Seller Inventory # LQ-9780132914772

More information about this seller | Contact this seller

Buy New
US$ 47.67
Convert currency

Add to Basket

Shipping: US$ 11.86
From United Kingdom to U.S.A.
Destination, rates & speeds

5.

Faulkner, David/ Bowman, Cliff
Published by Pearson P T R (1994)
ISBN 10: 0132914778 ISBN 13: 9780132914772
New Paperback Quantity Available: 1
Seller:
Revaluation Books
(Exeter, United Kingdom)
Rating
[?]

Book Description Pearson P T R, 1994. Paperback. Condition: Brand New. 136 pages. 9.00x6.00x0.25 inches. In Stock. Seller Inventory # zk0132914778

More information about this seller | Contact this seller

Buy New
US$ 52.40
Convert currency

Add to Basket

Shipping: US$ 9.88
From United Kingdom to U.S.A.
Destination, rates & speeds

6.

David Faulkner
Published by Prentice Hall (1994)
ISBN 10: 0132914778 ISBN 13: 9780132914772
New Softcover Quantity Available: 1
Print on Demand
Seller:
Rating
[?]

Book Description Prentice Hall, 1994. Condition: New. This item is printed on demand for shipment within 3 working days. Seller Inventory # GM9780132914772

More information about this seller | Contact this seller

Buy New
US$ 141.83
Convert currency

Add to Basket

Shipping: US$ 3.52
From Germany to U.S.A.
Destination, rates & speeds