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Strategic Management at all levels both in UK and Europe. Europe's most successful strategy textbook - with combined total sales of more than 500,000 - covers all the underlying concepts, analytical methods and processes of development, selection, formulation and implementation of strategy. Thoroughly revised, this 6th edition promises to be the best yet. For the first time ever the authors introduce the concept of viewing strategy through three separate lenses: 1) the tradition 'design' view of strategy, 2) the notion that strategy can arise from 'experience' and culture; and 3) the notion that strategy can be a product of emergent 'ideas'.
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From the Back Cover:
The sixth edition of internationally acclaimed strategy volume retains the established strengths of previous editions while updating and revising material to address today's corporate climate. The book builds on the practice of strategic management and blends theory with practice with case studies for experiential learning that allow readers to apply concepts and theories and build their own. The book emphasizes the importance of a clear analysis of the strategic situation facing the organization and a rational assessment of future options as it draws on the growing research and literature on decision-making processes within a political and cultural context. The volume comprehensively addresses the strategic position, strategic capability, expectations and purposes, corporate-and business-level strategy, directions and methods of development, strategy into action, and managing strategic change plus it includes extensive case studies. For managers and potential managers.
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"'New edition of a widely used and respected strategy textbook. Extensive teaching support.' " Dr Bruce Lloyd, Book Review Editor for LRP
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- PublisherLongman Higher Education Division (a Pearson Education company)
- Publication date1988
- ISBN 10 0132959240
- ISBN 13 9780132959247
- BindingPaperback
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Exploring Corporate Strategy
Published by
Longman Higher Education Division (a Pearson Education company)
(1988)
ISBN 10: 0132959240
ISBN 13: 9780132959247
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Exploring Corporate Strategy
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Exploring Corporate Strategy
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ISBN 10: 0132959240
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Exploring Corporate Strategy
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(1984)
ISBN 10: 0132959240
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Book Description Softcover. Condition: Bon. Ancien livre de bibliothèque. Livre un peu vrillé. Légères traces d'usure sur la couverture. Edition 1984. Ammareal reverse jusqu'à 15% du prix net de ce livre à des organisations caritatives. ENGLISH DESCRIPTION Book Condition: Used, Good. Former library book. Book slightly twisted. Slight signs of wear on the cover. Edition 1984. Ammareal gives back up to 15% of this book's net price to charity organizations. Seller Inventory # C-248-603
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Exploring Corporate Strategy
Published by
Longman Higher Education 01/12/1983
(1983)
ISBN 10: 0132959240
ISBN 13: 9780132959247
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Softcover
Quantity: 2
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Book Description Condition: Very Good. Shipped within 24 hours from our UK warehouse. Clean, undamaged book with no damage to pages and minimal wear to the cover. Spine still tight, in very good condition. Remember if you are not happy, you are covered by our 100% money back guarantee. Seller Inventory # 6545-9780132959247
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Exploring Corporate Strategy
Published by
Longman Higher Education Division (a Pearson Education company)
(1988)
ISBN 10: 0132959240
ISBN 13: 9780132959247
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Softcover
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Book Description Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. Seller Inventory # M00132959240-G
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Exploring Corporate Strategy
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(1984)
ISBN 10: 0132959240
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Book Description Condition: Good. Ships from the UK. Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. Seller Inventory # 39765079-20
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Exploring Corporate Strategy
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Longman Higher Education
(1983)
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ISBN 13: 9780132959247
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Book Description Paperback. Condition: Used; Good. ***Simply Brit*** Welcome to our online used book store, where affordability meets great quality. Dive into a world of captivating reads without breaking the bank. We take pride in offering a wide selection of used books, from classics to hidden gems, ensuring there is something for every literary palate. All orders are shipped within 24 hours and our lightning fast-delivery within 48 hours coupled with our prompt customer service ensures a smooth journey from ordering to delivery. Discover the joy of reading with us, your trusted source for affordable books that do not compromise on quality. Seller Inventory # 1328755
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EXPLORING CORPORATE STARTEGY
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(1984)
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ISBN 13: 9780132959247
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Book Description Couverture souple. Condition: bon. RO60141564: 1984. In-8. Broché. Bon état, Couv. convenable, Dos satisfaisant, Intérieur frais. 354 pages. Etiquette de code sur le dos. Tampon et annotations de bibliothèque en page de titre. . . . Classification Dewey : 420-Langue anglaise. Anglo-saxon. Seller Inventory # RO60141564
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