Selling Today: Partnering to Create Value (13th Edition)

3.75 avg rating
( 12 ratings by Goodreads )
 
9780133543384: Selling Today: Partnering to Create Value (13th Edition)

For courses in Sales and Personal Selling.


Extensive, real-world applications, carefully integrated with current personal selling concepts.

¿

Selling Today: Partnering to Create Value helps students understand the value of developing their personal selling skills by exposing them to a careful integration of personal selling academic theory and real-world applications. And with the largest number of “learn by doing” materials available in any personal selling text, Manning/Ahearne/Reece offers instructors a variety of teaching tools to strengthen the learning process. As the developed nations of the world transition from a production focus to a sales-and-service focus, this cutting-edge new edition prepares students to succeed as members of a new generation of businesspeople.

¿

MyMarketingLab for Selling Today is a total learning package. MyMarketingLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams—resulting in better performance in the course—and provides educators a dynamic set of tools for gauging individual and class progress.

¿

This program will provide a better teaching and learning experience—for you and your students. Here’s how:

  • Improve Results with MyMarketingLab: MyMarketingLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning.
  • Help Students Apply Concepts: The Reality Selling Today Videos—which feature eleven role-play scenarios—allow students to assume the role of a salesperson in selling scenarios that are relevant in today’s competitive environment.
  • Encourage Critical Thinking: Participation in an exciting business entitled Gra Issues provides students with an introduction to a range of real-life ethical dilemmas, and it stimulates in-depth thinking about the ethical consequences of their decisions and actions.
  • Keep Your Course Current and Relevant: A highly interactive simulated website has been added to this edition.

Note: You are purchasing a standalone product; MyMarketingLab does not come packaged with this content. If you would like to purchase both the physical text and MyMarketingLab search for ISBN-10: 0133763501/ISBN-13: 9780133763508. That package includes ISBN-10: 0133543382/ISBN-13: 9780133543384 and ISBN-10: 0133766608/ISBN-13: 9780133766608.

¿

MyMarketingLab is not a self-paced technology and should only be purchased when required by an instructor.

"synopsis" may belong to another edition of this title.

About the Author:

ABOUT THE AUTHORS: Dr. Barry L. Reece, Virginia Polytechnic Institute and State University Dr. Reece has devoted more than three decades to teaching, researching, consulting, and to the development of training programs in the areas of sales, leadership, human relations, and management. He has conducted over 600 seminars and workshops for public and private sector organizations. He has written extensively in the areas of sales, supervision, communications, and management. Dr. Reece was named "Trainer of the Year" by the Valleys of Virginia Chapter of the American Society for Training and Development and was awarded the "Excellence in Teaching Award" by the College of Human Sciences and Education at Virginia Polytechnic Institute and State University. Dr. Reece has contributed to numerous journals and is author or co-author of thirty books including "Business, Human Relations"--"Principles and Practices, Supervision and Leadership in Action, "and "Effective Human Relations"--"Personal and Organizational Applications. "He has served as a consultant to Lowe's Companies, Inc., Wachovia, WLR Foods, Kinney Shoe Corporation, Carilion Health System, and numerous other profit and not-for-profit organizations. Gerald L. Manning, Des Moines Area Community College Mr. Manning served as chair of the Marketing/Management Department for more than 30 years. In addition to his administrative duties, he has served as lead instructor in sales and sales management. The classroom has provided him with an opportunity to study the merits of various experimental learning approaches such as role-plays, simulations, games, and interactive demonstrations. "Partnership Selling: A Role-Play/Simulation for SellingToday, "included in the ninth edition, was developed and tested in the classroom by Mr. Manning. He has also applied numerous personal selling principles and practices in the real world as owner of a real estate development and management company. Mr. Manning has served as a sales and marketing consultant to senior management and owners of over 500 businesses, including several national companies. He appears regularly as a speaker at national sales conferences. Mr. Manning has received the "Outstanding Instructor of the Year" award given annually by his college. Keeping Current in a Changing World: Throughout the past decade, Professors Manning and Reece have relied on three strategies to keep current in the dynamic field of personal selling. First, both are actively involved in sales training and consulting. Frequent interaction with salespeople and sales managers provides valuable insight regarding contemporary issues and developments in the field of personal selling. A second major strategy involves extensive research and development activities. The major focus of these activities has been factors that contribute to high-performance salespeople. The third major strategy involves completion of training and development programs offered by America's most respected sales training companies. Professors Manning and Reece have completed seminars and workshops offered by Wilson Learning Corporation, Forum Corporation, Franklin Covey, Sedona Training Associates, Association for Humanistic Psychology, and several other organizations.

Barry L. Reece is professor emeritus at Virginia Polytechnic Institute and State University. Prior to this, he was on the faculty at the University of Northern Iowa. He received his Ed.D. from the University of Nebraska. Dr. Reece has been actively involved in teaching, research, consulting, and designing training programs throughout his career. He has conducted more than 500 workshops and seminars devoted to leadership, human relations, communications, sales, customer service, and small business operations. He received the Excellence in Teaching Award for classroom teaching at Virginia Tech and the Trainer of the Year Award presented by the Valleys of Virginia Chapter of the American Society for Training and Development. Dr. Reece has contributed to numerous journals and is author or co-author of six college textbooks that have been through a total of 41 editions. He has served as a consultant to Lowe's Companies, Inc., Wachovia Corporation, WLR Foods, Kinney Shoe Corporation, and numerous other profit and not-for-profit organizations.

"About this title" may belong to another edition of this title.

Top Search Results from the AbeBooks Marketplace

International Edition
International Edition

1.

Gerald L. Manning, Michael Ahearne & Barry Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Soft cover Quantity Available: > 20
International Edition
Seller
GREAT BOOKS DEAL
(TALLAHASSEE, FL, U.S.A.)
Rating
[?]

Book Description Soft cover. Book Condition: New. International Edition. Brand NEW, Paperback International Edition. Black & White or color, Cover and ISBN may be different but similar contents as US editions. Standard delivery takes 3-6 business days by USPS/UPS/Fedex with tracking number. Choose expedited shipping for superfast delivery 2-4 business days. We also ship to PO Box addresses. International Edition Textbooks may bear a label ÔNot for sale in the U.S. or CanadaÕ etc. printed only to discourage U.S. students from obtaining an affordable copy. Legal to use despite any disclaimer on cover as per US court. No access code or CD included unless specified. In some instances, the international textbooks may have different exercises at the end of the chapters. Printed in English. 100% Customer satisfaction guaranteed! Please feel free to contact us for any queries. Bookseller Inventory # USINUS-1150

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 11.20
Convert Currency

Add to Basket

Shipping: US$ 3.90
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

2.

Gerald L. Manning; Michael Ahearne; Barry L. Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Paperback Quantity Available: 6
International Edition
Seller
Bookstore99
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. This is an International Edition, Brand NEW, Shrink Wrapped, Paperback, Ships from multiple locations across the globe in 4-7 business days; delivered well within delivery estimates with Tracking. Choose Expedited Shipping for 3-4 Business DAY DELIVERY. ISBN and Cover page may differ. International edition does not comes with CD/access code. Book cover may contain restrictions but it is absolutely legal to use, may be printed in black & white having similar contents as US edition. Best Customer Support. Please READ Description Carefully Before Buying. Occasionally, international textbooks may come with different exercises at the end of chapters. Bookseller Inventory # U23_9780133543384

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 12.19
Convert Currency

Add to Basket

Shipping: US$ 2.99
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

3.

Manning Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Soft cover Quantity Available: > 20
International Edition
Seller
LOW COST_FAST SHIP
(Scottsdale, AZ, U.S.A.)
Rating
[?]

Book Description Soft cover. Book Condition: New. 13. Opt EXPEDITED shipping for 2 to 4 day delivery - Brand NEW - International Edition - 13ed - SAME Contents as in US edition - SHRINKwrapped BOXpacked - There is no CD or Access Code, unless specified above - Ships from various locations. Bookseller Inventory # FC8

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 12.81
Convert Currency

Add to Basket

Shipping: US$ 5.99
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

4.

Manning, Gerald L.; Ahearne, Michael; Reece, Barry L.
Published by Pearson
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Softcover Quantity Available: > 20
International Edition
Seller
Sunshine Book Store
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Pearson. Book Condition: New. 0133543382 This is an International Edition. Brand New, Paperback, Delivery within 6-14 business days, Similar Contents as U.S Edition, ISBN and Cover design may differ, printed in Black & White. Choose Expedited shipping for delivery within 3-8 business days. We do not ship to PO Box, APO , FPO Address. In some instances, subjects such as Management, Accounting, Finance may have different end chapter case studies and exercises. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" and "Content may different from U.S. Edition" - printed only to discourage U.S. students from obtaining an affordable copy. The U.S. Supreme Court has asserted your right to purchase international editions, and ruled on this issue. Access code/CD is not provided with these editions , unless specified. We may ship the books from multiple warehouses across the globe, including India depending upon the availability of inventory storage. Customer satisfaction guaranteed. Bookseller Inventory # HU_9780133543384

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 19.41
Convert Currency

Add to Basket

Shipping: FREE
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

5.

Gerald L. Manning; Michael Ahearne; Barry L. Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Paperback Quantity Available: > 20
International Edition
Seller
US_Superfast_Bookstore
(New Castle, DE, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. This is an International Edition Brand New Paperback Same Title Author and Edition as listed. ISBN and Cover design differs. Similar Contents as U.S Edition. Standard Delivery within 6-14 business days ACROSS THE GLOBE. We can ship to PO Box address in US. International Edition Textbooks may bear a label "Not for sale in the U.S. or Canada" or "For sale in Asia only" or similar restrictions- printed only to discourage students from obtaining an affordable copy. US Court has asserted your right to buy and use International edition. Access code/CD may not provided with these editions. We may ship the books from multiple warehouses across the globe including Asia depending upon the availability of inventory. Printed in English. Customer satisfaction guaranteed. Bookseller Inventory # U_9780133543384

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 17.26
Convert Currency

Add to Basket

Shipping: US$ 2.65
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

6.

Gerald L. Manning, Ahearne, Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Softcover Quantity Available: 5
International Edition
Seller
bookscollection
(Delhi, DELHI, India)
Rating
[?]

Book Description Book Condition: Brand New. PAPERBACK,Book Condition New, International Edition. We Do not Ship APO FPO AND PO BOX. Cover Image & ISBN may be different from US edition but contents as US Edition. Printing in English language.NO CD AND ACCESS CODE. Quick delivery by USPS/UPS/DHL/FEDEX/ARAMEX ,Customer satisfaction guaranteed. We may ship the books from Asian regions for inventory purpose. Bookseller Inventory # ABEADH##1694

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 17.13
Convert Currency

Add to Basket

Shipping: US$ 4.18
From India to U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

7.

Gerald L. Manning, Michael Ahearne & Barry Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Softcover Quantity Available: > 20
International Edition
Seller
LowPriceBookDeals
(Wilmington, DE, U.S.A.)
Rating
[?]

Book Description Softcover. Book Condition: New. 13th edition. Brand NEW, Paperback International Edition. Black & White or color, Cover and ISBN may be different but similar contents as US editions. Standard delivery takes 3-6 business days by USPS/UPS/Fedex with tracking number. Choose expedited shipping for superfast delivery 2-4 business days. We do not ship to PO Box addresses. International Edition Textbooks may bear a label Not for sale in the U.S. or Canada etc. printed only to discourage U.S. students from obtaining an affordable copy. Legal to use despite any disclaimer on cover as per US court. No access code or CD included unless specified. In some instances, the international textbooks may have different exercises at the end of the chapters. Printed in English. 100% Customer satisfaction guaranteed! Please feel free to contact us for any queries. Bookseller Inventory # LBDUS61546462

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 18.30
Convert Currency

Add to Basket

Shipping: US$ 3.70
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

8.

Gerald L. Manning, Michael Ahearne, Barry L. Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Paperback Quantity Available: 5
International Edition
Seller
PRIORITY BOOKS
(springfield, VA, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. Softcover Book, New Condition, Fast Shipping. Ready in Stock. 13th Edition. [Please Read Carefully Before Buying], This Is An International Edition. Printed In Black and White. 517 Pages, Book Cover And ISBN No May Be Different From US Edition. Restricted Sales Disclaimer Wordings Not For Sales In USA And Canada May Be Printed On The Cover Of The Book. Standard Shipping 7-14 Business Days. Expedited Shiping 4-8 Business Days. ***WE DO NOT ENTERTAIN BULK ORDERS.*** The Books May Be Ship From Overseas For Inventory Purpose. Bookseller Inventory # 750473

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 19.43
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

9.

Gerald L. Manning, Michael Ahearne, Barry L. Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Paperback Quantity Available: 2
International Edition
Seller
ZerichSpace
(antioch, CA, U.S.A.)
Rating
[?]

Book Description Paperback. Book Condition: New. New condition. Softcover book, 13th Edition. (Read Description Before Buying), This is an international Edition. Black and White Book. ISBN or covers May Be Different From US Edition. Book may have Restricted Sales Disclaimer Wordings printed on cover. Books May Be Shipped From Overseas as per stock status. Bookseller Inventory # 761638

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 19.45
Convert Currency

Add to Basket

Shipping: US$ 3.99
Within U.S.A.
Destination, Rates & Speeds
International Edition
International Edition

10.

Gerald L. Manning, Ahearne, Reece
ISBN 10: 0133543382 ISBN 13: 9780133543384
New Quantity Available: 8
International Edition
Seller
Bookshub
(Karol Bagh, India)
Rating
[?]

Book Description Book Condition: New. New. International edition. Different ISBN and Cover image but contents are same as US edition. Perfect condition. Customer satisfaction our priority. Bookseller Inventory # ABE-FEB-143238

More Information About This Seller | Ask Bookseller a Question

Buy New
US$ 25.29
Convert Currency

Add to Basket

Shipping: FREE
From India to U.S.A.
Destination, Rates & Speeds

There are more copies of this book

View all search results for this book