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English for Careers: Business, Professional, and Technical - Softcover

 
9780133679472: English for Careers: Business, Professional, and Technical
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For courses in Business English, Business Communication, or English. With a focus on mastering the fundamentals, English for Careers, 10e is designed to keep pace with changing student populations and current workplace trends. Appropriate for a wide audience, it helps students acquire fluency in Standard English and understand the basic principles of grammar, punctuation and writing. Offering a warm tone and accessible presentation, it focuses on the "real-world" English skills needed to get a good job, hold a job, and advance in a career. This edition features a variety of in-text and online exercises, a new co-author, updated chapter titles, integrated vocabulary development and more on punctuation.

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From the Publisher:
Designed for business students who need additional reinforcement in grammar, punctuation and spelling, this best-selling text/ workbook features a unique pedagogy, user-friendly writing style, and a positive approach to grammar that counteracts the "I hate English" syndrome students often exhibit. Standard English skills essential for getting a good job, holding the job, and advancing in a career are acquired through clear, brief discussions followed by reinforcing exercises, carefully placed after each new lesson. Students learn by studying small amounts, then self- checking, thus reinforcing chapter material immediately. The authors stimulate student motivation, lessen anxiety, and maintain interest by using a light touch and a practical business orientation throughout.
From the Back Cover:
Designed to keep pace with current workplace needs and the emerging 21st century culture, this book offers a lively, accessible, and user-friendly alternative for those who dread the thought of barebones traditional grammar and communication instruction and its overkill of rules. Personalized by warmth, light humor, and inspiration, it focuses on the "real-world" English skills needed to get a good job, hold the job, and advance in a career -- i.e., how to write and speak Standard English for careers and to avoid noticeable errors. Features a reading level that assures accessibility for nearly anyone. Covers a full range of grammar topics and Interweaves (into sample sentences, practice exercises, memos and letters, proofreading exercises, and tests) information on business practices, workplace cultural diversity, workplace ethics, human relations, workplace etiquette, the international marketplace, technology, or self-improvement. For anyone needing instruction in Standard English grammar and communication skills for the workplace.

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Other Popular Editions of the Same Title

9780135023310: English for Careers: Business, Professional and Technical

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Publisher: Pearson College Div, 2009
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