Strategy Concept and Process: A Pragmatic Approach, The (2nd Edition)

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9780134588940: Strategy Concept and Process: A Pragmatic Approach, The (2nd Edition)
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Hax and Mailuf offer a pragmatic approach to strategic management, offering practicing managers and business readers a disciplined process that facilitates the formulation and implementation of strategy. Most comprehensive, integrated, explicit approach to strategy formulation; Proctor & Gamble used as a running case throughout the text. Other real world examples include NKK and Merck; global perspective, companies are drawn from all over the world.

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Hax and Mailuf offer a pragmatic approach to strategic management, offering practicing managers and business students a disciplined process that facilitates the formulation and implementation of strategy. Conceptual--does not include cases.

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Other Popular Editions of the Same Title

9780138521462: The Strategy Concept and Process: A Pragmatic Approach

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ISBN 10:  0138521468 ISBN 13:  9780138521462
Publisher: Prentice Hall, 1991
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9780138525422: The Strategy Concept and Process: A Pragmatic Approach

Prenti..., 1991
Softcover

9780134629469: Strategy Concept and Process: A Pragmatic Approach, The: International Edition (Prentice Hall international editions)

Pearson, 1995
Softcover

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