Business Communication Today, Student Value Edition Plus MyLab Business Communication with Pearson eText -- Access Card Package (14th Edition)

Bovee, Courtland L.; Thill, John V.

ISBN 10: 0134642260 ISBN 13: 9780134642260

Publisher: Pearson, 2017

Synopsis

NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Student Value Editions also offer a great value; this format costs significantly less than a new textbook. Before purchasing, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of MyLab^™ and Mastering^™ platforms exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a Course ID, provided by your instructor, to register for and use MyLab and Mastering platforms.

 

For courses in Business Communication.

This package includes MyLab Business Communication .

 

Technology and communication intersect to prepare you for the business world

Business Communication Today continually demonstrates the inherent connection between recent technological developments and modern business practices. Each new edition addresses the most essential changes in technology and how they impact the business world, while still covering timeless business skills such as listening, presenting, and writing.

 

With a strong focus on mobile integration, the 14th Edition blends current topics, such as social media in business, with more traditional entrepreneurial concepts. The text is flexible and suitable for all readers, instilling crucial business skills needed to thrive in an office environment. With a clear, fluid chapter organization, Business Communication Today introduces, develops, and reviews major concepts to maximize understanding.

 

Personalize learning with MyLab Business Communication

MyLab™ Business Communication is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

 

0134642260 / 9780134642260  Business Communication Today, Student Value Edition Plus MyLab Business Communication with Pearson eText -- Access Card Package 

Package consists of:

• 0134551656 / 9780134551654 Business Communication Today, Student Value Edition
• 0134562739 / 9780134562735 MyLab Business Communication with Pearson eText -- Access Card -- for Business Communication Today

About this title

About the Author

Courtland L. Bovée and John V. Thill have been leading textbook authors for more than two decades, introducing millions of students to the fields of business and business communication. Their award-winning texts are distinguished by proven pedagogical features, extensive selections of contemporary case studies, hundreds of real-life examples, engaging writing, thorough research, and the unique integration of print and electronic resources. Each new edition reflects the authors’ commitment to continuous refinement and improvement, particularly in terms of modeling the latest practices in business and the use of technology.

 

Professor Bovée has 22 years of teaching experience at Grossmont College in San Diego, where he has received teaching honors and was accorded that institution’s C. Allen Paul Distinguished Chair. Mr. Thill is a prominent communications consultant who has worked with organizations ranging from Fortune 500 multinationals to entrepreneurial start-ups. He formerly held positions with Pacific Bell and Texaco.

 

Courtland Bovée and John Thill were recently awarded proclamations from the governor of Massachusetts for their lifelong contributions to education and for their commitment to the summer youth baseball program that is sponsored by the Boston Red Sox.

Edition details

• Publisher: Pearson
• Publication date: 2017
• Language: English
• ISBN 10: 0134642260
• ISBN 13: 9780134642260
• Binding: Loose Leaf
• Number of pages: 654