Synopsis
An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful book guides readers through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides a solid grounding in the rhetorical tradition and the basis for developing effective messages. For anyone interested in Public Speaking, Persuasion, or Introductory Rhetorical Theory.
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From the Back Cover
Key Benefit: This seventh edition offers a true integration of rhetorical theory and social science approaches to public communication. Key Topics: This highly successful introduction to the field guides readers through message planning and presentation in an easy step-by-step process. All in all, this book provides readers with a solid grounding in the rhetorical tradition and the basis for developing effective messages.
About the Author
James C. McCroskey, West Virginia University
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An Introduction to Rhetorical Communication
Seller: BooksByLisa, Highland Park, IL, U.S.A.
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Paperback. Condition: New. PHOTOS EMAILED WHEN REQUESTED; PHOTOS EMAILED WHEN REQUESTED; 8vo 8" - 9" tall; 307 pages. Book. Seller Inventory # 30586