This practical, "nuts and bolts" text provides a one-of-a-kind introduction to all of the essential skills necessary for the marketing, selling, and maintenance of farm and ranch real estate, including marketing, appraisal, and land management.
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Key Benefit: This practical, "nuts and bolts" book provides a one-of-a-kind introduction to all of the essential skills necessary to the marketing, selling, and maintenance of farm and ranch real estate, including marketing, appraisal, and land management. Key Topics: Farm and Ranch Marketing is divided into three distinct sections: marketing; property evaluation; and land management. The book provides case studies in land management as well as the complete procedure for land evaluation and analysis. Market: An essential resource for any real estate professional as well as any owner, buyer, or seller of rural real estate.
Johnnie Rosenauer is a professor of Real Estate and the Real Estate Program Coordinator at San Antonio College. Educationally he holds a B.B.A from Southwest Texas State University, an M.A. from the University of Texas at San Antonio, and an Ed.D. from Texas A&M University. His doctoral studies focused on the adult learner and testing, especially as related to real estate exams in Texas. Dr. Rosenauer is a frequent speaker and writer on several real estate topics. He has presented programs on real estate exam preparation since 1981. He has served as a subject matter expert for the National Assessment Institute (NAI) in the writing of exam questions for the Texas real estate exams. Dr. Rosenauer has an active farm and ranch brokerage and wildlife management practice in south Texas.
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