Appropriate for undergraduate managerial or business communication courses that focus on both writing and speaking. It will also be useful in other professional courses that require a communication supplement. Effectively presents the skills necessary for written and spoken business communications: The basics of both within an easy-to-follow, understandable and short reference book.
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Effectively presents the skills necessary for written and spoken business communications by providing the basics of both within an easy-to-follow, understandable and short reference book. Gives practical guidelines and recommendations for spoken and written communications that are intended to provide an immediate improvement in the reader's writing and speaking abilities. Includes exercises, assignments, and grading forms for speeches. Acts as a valuable reference tool by providing complete appendixes on grammar, punctuation, style APA documentation, and self-evaluation of presentations. A valuable book for any professional who wishes to improve his or her writing and speaking abilities for business.
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