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Great Ideas in Retailing: Retail Management, A Strategic Approach - Softcover

 
9780136087991: Great Ideas in Retailing: Retail Management, A Strategic Approach

Synopsis

A companion book, Great Ideas in Retailing, contains: 1. Exercises (1 per chapter)--suitable to be handed in for grading or for class discussion. 2. Short Cases - 25 cases that are generally 2-4 pages in length. These are suitable for shorter assignments or for in-class discussion. 3. Long Cases - five cases ranging in length from 5-9 pages. All of these cases are suitable as major class assignments. 4. A team assignment broken down into 7 parts (This involves developing and implementing a plan for establishing a retail store). Note: Teaching notes are available for Great Ideas in Retailing.

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Berman, Barry
Published by Pearson College Div, 2009
ISBN 10: 013608799X ISBN 13: 9780136087991
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Condition: Good. Your purchase helps support Sri Lankan Children's Charity 'The Rainbow Centre'. Ex-library, so some stamps and wear, but in good overall condition. Our donations to The Rainbow Centre have helped provide an education and a safe haven to hundreds of children who live in appalling conditions. Seller Inventory # Z1-L-033-01319

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