Concepts in Strategic Management and Business Policy: Achieveing Sustainability - Softcover

Wheelen, Thomas L.; Hunger, J. David

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9780136097358: Concepts in Strategic Management and Business Policy: Achieveing Sustainability

Synopsis

A class-tested approach to Strategy with new focus on environmental sustainability. Introduction to Strategic Management and Business Policy; Scanning the Environment; Strategy Formulation; Strategy Implementation and Control; Introduction to Case Analysis; Web Chapters: Other Strategic Issues; Cases in Strategic Management MARKET: This text equips readers with the strategic concepts they will need to know as we face the future consequences such as climate change, global warming and energy availability.

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