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Exam Copy for Essentials of Strategic Management - Softcover

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9780136125501: Exam Copy for Essentials of Strategic Management

Synopsis

This brief book offers a short, concise explanation of the most important concepts and techniques in Strategic Management. While based on rigorous research studies, the citations and footnotes are minimal. Essentials of Strategic Management is suitable for use in corporate and executive training programs. Offers a sound introduction to strategic management, focusing on the basic concepts and their applications to the management field. Topics include environmental scanning and industry analysis, strategy corporate strategy, strategy organizing for action, among others. For professionals in fields of strategic planning and competitive strategy.

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  • PublisherNot Avail
  • Publication date2013
  • ISBN 10 0136125506
  • ISBN 13 9780136125501
  • BindingPaperback
  • LanguageEnglish
  • Number of pages190
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    • 3.63 out of 5 stars
      70 ratings by Goodreads

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9780130465955: Essentials of Strategic Management (3rd Edition)

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ISBN 10:  013046595X ISBN 13:  9780130465955
Publisher: Prentice Hall, 2002
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