Items related to Multivariate Data Analysis (7th Edition)

Multivariate Data Analysis (7th Edition) - Softcover

Hair Jr, Joseph F.; Black, William C.; Babin, Barry J.; Anderson, Rolph E.

  • 4.09 out of 5 stars
    182 ratings by Goodreads
 
9780138132637: Multivariate Data Analysis (7th Edition)
Softcover
ISBN 10: 0138132631 ISBN 13: 9780138132637
Publisher: Pearson, 2009

Synopsis

For graduate and upper-level undergraduate marketing research courses.

For over 30 years,  Multivariate Data Analysis  has provided readers with the information they need to understand and apply multivariate data analysis. 

Hair et. al provides an applications-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to readers how to understand and make use of the results of specific statistical techniques.

In this Seventh Edition, the organization of the chapters has been greatly simplified. New chapters have been added on structural equations modeling, and all sections have been updated to reflect advances in technology, capability, and mathematical techniques.

"synopsis" may belong to another edition of this title.

From the Back Cover

KEY BENEFIT: For over 30 years, this text has provided students with the information they need to understand and apply multivariate data analysis. Hair, et. al provides an applications-oriented introduction to multivariate analysis for the non-statistician. By reducing heavy statistical research into fundamental concepts, the text explains to students how to understand and make use of the results of specific statistical techniques. In this seventh revision, the organization of the chapters has been greatly simplified. New chapters have been added on structural equations modeling, and all sections have been updated to reflect advances in technology, capability, and mathematical techniques.
Preparing For a MV Analysis; Dependence Techniques; Interdependence Techniques; Moving Beyond the Basic Techniques
MARKET:  Statistics and statistical research can provide managers with invaluable data. This textbook teaches them the different kinds of analysis that can be done and how to apply the techniques in the workplace.

"About this title" may belong to another edition of this title.

Publisher
Pearson
Publication date
2009
Language
English
ISBN 10 
0138132631
ISBN 13 
9780138132637
Binding
Paperback
Number of pages
816
Rating
  • 4.09 out of 5 stars
    182 ratings by Goodreads