Managerial Economics - Hardcover

Petersen, H. Craig; Lewis, W. Cris

Hardcover

ISBN 10: 0139762833 ISBN 13: 9780139762833

Publisher: Pearson College Div, 1999

Synopsis

This Fourth Edition offers a lively, applied presentation of analytical and empirical tools for managerial decision making. The new edition increases the emphasis on managerial applications with more problems, case studies, questions, and with a revised version of the TOOLS software package. Designed for courses in Managerial Economics in economics, business, and MBA programs or for anyone interested in this subject.

About this title

From the Publisher:

This text offers a lively, applied presentation of analytical and empirical tools for managerial decision making. It employs several pedagogical devices that have helped students to learn new concepts quickly and integrate them fully. The Concept/Example format introduces each basic economic concept and then applies it to a real-world managerial problem. Case studies and solved examples provide additional applied illustrations. The new edition increases the emphasis on managerial applications with more problems, case studies, questions, and with a revised version of the TOOLS software package.

About this edition

• Publisher: Pearson College Div
• Publication date: 1999
• ISBN 10: 0139762833
• ISBN 13: 9780139762833
• Binding: Hardcover
• Number of pages: 672